Job Description
Job: Content Writer / Creative Copywriter
Location: Mumbai (On-site)
Experience: 2–5 Years
About Us:
We are The Oviyan Studio, a design-first creative agency that believes great brands are built through powerful ideas, not just beautiful visuals.
We work with clients across Pharma, Tech, Sports, Hair Care, Consumer Brands, and emerging businesses, helping them communicate with clarity, creativity, and impact.
*We're looking for a writer who thinks before they write.*
Not someone who simply fills content calendars. Not someone who relies entirely on AI-generated content. We want someone who can understand a business challenge, uncover insights, and craft communication that people actually remember.
We don't hire writers to write content. We hire thinkers who happen to write.
What You'll Do
* Create compelling copy for social media, websites, digital campaigns, presentations, brochures, advertisements, emailers, and brand communication.
* Collaborate closely with designers, strategists, and account managers to build strong creative ideas.
* Develop campaign concepts, taglines, brand messaging, and storytelling frameworks.
* Adapt writing styles across different industries and brand voices.
* Translate complex products, services, and technical information into engaging, easy-to-understand communication.
* Research industries, competitors, audiences, and trends to strengthen creative output.
* Present ideas confidently and contribute actively during brainstorming sessions.
* Manage multiple projects while maintaining quality and meeting deadlines.
What We're Looking For
* 2–5 years of experience in content writing, copywriting, advertising, branding, or creative communication.
* Excellent command of written English.
* Strong conceptual thinking and creative problem-solving skills.
* Ability to understand business objectives and translate them into impactful communication.
* Someone who asks Why before writing What
* Strong attention to detail and ability to self-edit.
* A portfolio that demonstrates original thinking, strategic communication, and creativity.
AI, Research & Working Style
We believe AI is a powerful tool, but not a substitute for creativity.
The ideal candidate should:
* Know how to use AI tools intelligently to improve research, productivity, idea generation, and workflow efficiency.
* Be capable of transforming AI-generated drafts into human, insightful, and brand-relevant communication.
* Understand the difference between generating content and creating meaningful communication.
* Be highly curious and enjoy researching industries, products, consumer behavior, and trends.
* Be quick, resourceful, and comfortable working in a fast-paced agency environment.
* Balance speed with quality and know when a piece of work needs deeper thinking.
* Bring fresh perspectives rather than obvious solutions.
Bonus Points If You
* Have experience working with Pharma, Technology, Sports, Beauty, Hair Care, FMCG, or B2B brands.
* Have worked in a creative, branding, advertising, or digital agency environment.
* Can contribute campaign ideas, not just copy.
* Follow advertising, branding, design, and digital culture closely.
* Understand how great design and great copy work together.
What Success Looks Like
You're the person in the room who comes up with the line everyone remembers.
You can look at a design and instantly know what's missing.
You can take a complicated product and turn it into a simple, compelling story.
You can use AI to work smarter—but your ideas, insights, and creative judgment are what make the work exceptional.
Most importantly, you're passionate about creativity and constantly looking for better ways to communicate.
## To Apply
*Please send:*
* Your Resume
* Portfolio or Writing Samples
* 3 pieces of work you're most proud of
* A short note on a campaign, advertisement, or brand communication you wish you had created and why
