Job Title: Content Writer
Location: Goa (On-site)
Experience: 12 Years
Education: Bachelor's or Master's in Mass Communication, Journalism, or related field
About the Role:We are looking for a creative and detail-oriented Content Writer to join our team in Goa. The ideal candidate should have strong writing skills, a good understanding of SEO principles, and a passion for creating engaging, audience-driven content across multiple platforms.
You'll be responsible for crafting compelling content that aligns with brand strategy and marketing objectives while maintaining consistency in tone, voice, and messaging.
Key Responsibilities:- Develop high-quality, original, and engaging content for websites, blogs, social media, emailers, and marketing campaigns.
- Conduct keyword research and apply SEO best practices to optimize content for search engines.
- Collaborate with the design, marketing, and strategy teams to create cohesive brand communication.
- Research industry-related topics and generate fresh content ideas.
- Edit and proofread content to ensure accuracy, clarity, and brand alignment.
- Assist in creating content calendars and campaign-specific assets.
- Analyze content performance metrics and suggest improvements.
Requirements:- 12 years of experience in content writing (agency or digital marketing experience preferred).
- Degree in Mass Communication, Journalism, English Literature, or related field.
- Strong command over written and spoken English.
- Understanding of SEO content writing and keyword placement.
- Ability to write across diverse industries and formats.
- Strong research, editing, and storytelling skills.
- Must be willing to relocate to Goa (on-site role).
Good to Have:- Experience with WordPress or other CMS tools.
- Familiarity with Google Analytics, SEMrush, or similar SEO tools.
- Knowledge of social media trends and digital marketing concepts.