Content Strategist

Company Description

Zlan Creations is a creative agency dedicated to crafting compelling brand stories and innovative designs that inspire and captivate audiences. With a focus on building strong brand identities, delivering impactful digital marketing, and creating high-performing content, we bring bold ideas to life. We collaborate with diverse clients across industries such as FMCG, retail, healthcare, finance, edtech, hospitality, lifestyle, and tourism. At Zlan, we prioritize authenticity, creativity, and strategies that align with each brand's unique purpose. Based on a philosophy of delivering unforgettable results, we ensure brands not only stand out but genuinely connect with their audiences.

Role Description

This is a full-time on-site position for a Content Strategist at our Kochi office. The Content Strategist will be responsible for developing effective content strategies, managing content calendars, and overseeing content creation and implementation across various platforms. Key responsibilities include conducting market research, tailoring web content to fit brand narratives, collaborating with creative teams, and ensuring content aligns with marketing objectives. The role requires a proactive approach to identify trends, optimize content performance, and deliver value-driven strategies.

Qualifications

• Proficiency in Content Strategy and Content Development to create and implement cohesive brand narratives.
• Experience in Content Management and overseeing execution to ensure timely and high-quality deliverables.
• Strong skills in Writing and Web Content Writing for engaging, SEO-optimized digital outputs.
• Ability to collaborate with cross-functional teams and adapt to varying client industries and needs.
• Proficiency in market research and performance analysis to inform effective strategy development.
• Bachelor's degree in Marketing, Communications, Journalism, or related fields.
• Detail-oriented with exceptional organizational and project management abilities.
• A creative mindset with the ability to combine analytical thinking with innovative ideas.