Job Description
Job Title: Content Strategist
Experience: 1-2 Years
Location: Coimbatore
Job Type: Full-time
Job Overview:
We are looking for a creative and data-driven Content Strategist with 1-2 years of experience to develop and execute content strategies across multiple digital platforms. The ideal candidate will have hands-on experience in social media management, content marketing, and brand/blog management, with a strong understanding of AI tools to optimize content creation and performance.
Key Responsibilities:
• Develop and implement content strategies to drive brand awareness, engagement, and conversions.
• Guide a team of creative designers, videographers and editors
• Preparing script and content flow for videos
• Plan and execute social media campaigns across platforms like Instagram, LinkedIn, Twitter, and Facebook.
• Optimize content using AI tools for SEO, personalization, and audience engagement.
• Collaborate with designers, videographers, and other stakeholders to create compelling multimedia content.
• Monitor content performance using analytics tools and adjust strategies accordingly.
• Stay updated with industry trends, AI-driven content marketing innovations, and best practices.
• Manage brand messaging, tone, and voice to ensure consistency across all channels.
• Opportunity to work with leadership team and founder
Requirements:
• 1-2 years of experience in content strategy, digital marketing, or a related field.
• Proven track record in social media content creation, content marketing, and blog/brand management.
• Proficiency in AI tools such as ChatGPT, Jasper, Canva AI, Grammarly, or similar for content optimization.
• Strong writing, editing, and storytelling skills.
• Knowledge of SEO, keyword research, and content performance analytics.
• Experience using CMS platforms like WordPress, HubSpot, or similar.
• Familiarity with social media management tools like Hootsuite, Buffer, or Sprout Social.
• Excellent organizational and project management skills.
• Experience with paid content promotions and influencer marketing.
• Knowledge of email marketing and automation tools.