Content Strategist

instainnovate - marketing agency

Bhopal, India

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Posted 6 hours ago
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Job Description

Company Description

Instainnovate, born from firsthand experience in overcoming entrepreneurial challenges, is more than just a digital agency—it's a growth partner. Based in Bhopal and serving a global clientele, we empower startups, SMEs, and D2C brands to thrive online. Our services encompass branding, web design, social media marketing, content creation, performance marketing, and e-commerce growth strategy. At Instainnovate, we believe in simplifying marketing, blending creativity with strategy, and delivering results through innovative and fun solutions. We work with founders and businesses who aim to transform from struggling to thriving.

Role Description

This is a full-time, on-site role for a Content Strategist based in Bhopal. The Content Strategist will play a pivotal role in crafting and executing content strategies that align with client goals. Responsibilities include overseeing content planning, creation, and management across various platforms, conducting audience research, defining content goals, and ensuring impactful storytelling. The individual will work with a creative team, bridging content strategies with the broader marketing framework to drive brand growth and engagement.

What You'll Do:

Develop content strategies for brands across different industries

Research trends, audience insights, and content opportunities

Create content calendars and campaign plans

Write content briefs and script concepts for reels/videos

Coordinate with designers, video editors, and marketing teams

Monitor content performance and optimize strategies

Requirements:

✔ Strong understanding of Instagram, LinkedIn, and digital marketing

✔ Excellent writing and communication skills

✔ Experience in content planning and storytelling

✔ Knowledge of social media trends and viral content formats