Content Strategist

About Ikoho

Ikoho is a fast-growing D2C post sneaker footwear brand focused on building strong product narratives and high-performing content across digital platforms.

Role Overview

We're looking for a Content Strategist who can take end-to-end ownership of content- from ideation to execution to performance.

This role is suited for someone who enjoys building content from scratch, experimenting, and scaling what works.

What You'll Do

Plan content at a SKU level: aligning products with the right hooks, formats, and platforms

Develop hooks, scripts, and structured shot breakdowns

Create clear moodboards and content directions for shoots

Work closely with internal teams to execute content

Ensure timely delivery and publishing of assets

Track content performance across platforms

Identify patterns in what drives engagement and conversions

Continuously iterate, improve, and scale winning formats

Platforms we're active on

Instagram, Facebook, YouTube, LinkedIn, Twitter (X), Snapchat, Pinterest

What We're Looking For

Experience working with D2C brands (mandatory)

Hands-on experience in:

Content planning

Shoot execution

Performance analysis

Ability to work with high ownership and minimal supervision

Exposure to performance marketing

Experience working with creators, freelancers, or production teams

What You'll Get

High ownership and autonomy

Opportunity to directly shape brand content direction

Fast-paced environment with visible impact