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Boomlet

Content Strategist (Copywriting)

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Job Description

About Us :

We're a Mumbai-based integrated Influencer Marketing agency that also specializes in content production, crafting campaigns that deliver results and spark conversations. If you're a creative thinker with a passion for storytelling, influencers, and content creation, this role is for you!

What You'll Do

Content Strategy & Planning: Design creative content strategies that merge influencer marketing with high-quality content production, ensuring alignment with client goals.

Storytelling & Narratives: Develop compelling brand stories that seamlessly blend influencer content with broader campaign messaging.

Trendspotting: Stay ahead of the curve by identifying emerging trends in influencer content and digital storytelling.

Collaborate with Influencers & Creators: Guide influencers in creating authentic content while working with production teams to craft visually stunning campaigns.

Content Calendar Management: Create and manage content calendars, outlining deliverables, platforms, and timelines.

Audience Insights: Leverage data and research to fine-tune strategies for both influencer-led and agency-produced content.

Oversee Production: Coordinate with creative teams for content shoots, ensuring deliverables match the campaign's tone and objectives.

Performance Review: Measure the success of campaigns and provide insights to optimize future strategies.

What You Bring

2-5 years of experience in influencer marketing, content production, or social media (experience across both fields is a bonus!).

A deep understanding of influencer ecosystems, social platforms, and production workflows.

Strong storytelling, writing, and creative thinking skills.

A good eye for design, aesthetics, and video production trends.

Ability to manage multiple campaigns, timelines, and stakeholders simultaneously

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About Company

Job ID: 138918651