Job Overview
We are looking for a creative and proactive Content & Social Media Executive to handle our brand presence across social media platforms. The ideal candidate should be passionate about content creation, understand trends, and know how to engage audiences effectively through digital platforms.
Key Responsibilities
- Content Creation & Planning
- Create engaging content for Instagram, Facebook, LinkedIn (posts, reels, stories, carousels).
- Plan monthly content calendars aligned with business goals.
- Write creative captions, hashtags, and CTAs.
- Coordinate basic video shoots and edit short-form videos (Reels).
- Social Media Management
- Manage daily posting and scheduling.
- Monitor comments, messages, and audience engagement.
- Ensure brand consistency across platforms.
- Stay updated with social media trends and algorithm changes.
- Performance Tracking
- Track basic performance metrics (reach, engagement, followers).
- Share monthly performance reports with insights and improvement suggestions.
Collaboration
- Coordinate with marketing, admissions, and management teams.
- Support campaigns, events, promotions, and lead-generation activities.
Required Skills & Qualifications
- 13 years of experience in social media management or content creation.
- Strong understanding of Instagram, Facebook, and LinkedIn.
- Basic graphic design skills (Canva preferred).
- Good communication and writing skills (English + Malayalam preferred).
- Creative mindset with attention to detail.
- Preferred (Good to Have)
- Experience in the education industry.
- Knowledge of Instagram ads is a plus.
- Ability to work independently and take ownership.
What We Offer
- Friendly and supportive work environment.
- Growth opportunities and skill development.
- Competitive salary based on experience.
