Content Marketing Executive

About the role:

The ideal candidate must be proficient in developing content for B2B marketing

initiatives. Conceptualizing, curating content, and running integrated marketing

campaigns for services/ industries/themes will be key to success in this role. A flair

for writing integrated campaign content (email campaigns, social media and other

digital channels) with good SEO knowledge and strong command of the English

language is a must. An ability to work in a team with good communication and

interpersonal skills, passion is key to success in this role. Additionally, an outside-of-

the-box thinker with a problem-solving approach will help execute this role more

effectively.

The role will need to work closely with the business, sales, and the marketing team

to help the business grow—a good multitasker who can work within tight deadlines

and multiple projects. This role will need to work closely with the Content Marketing

Head to create and curate content for marketing programs that would increase brand

awareness, engagement, pipeline, and share of wallet for Trigent.

Key Responsibilities

Plan, execute, and optimize organic growth campaigns across LinkedIn and

other relevant digital platforms to increase brand awareness, engagement,

website traffic, and pipeline growth

Create high-quality, customer-centric short-form and long-form content

including blogs, landing pages, email campaigns, social media content, case

studies, white papers, videos, and integrated marketing campaign assets

Develop, write and deliver persuasive copy for email campaigns, landing

pages, social media, Integrated marketing campaigns, videos and blogs

Work closely with business, sales, and marketing teams to understand

requirements and translate them into compelling, high-performing content and

campaigns.

Manage and Optimize Trigent Professional Services Social media Handle

growing the following, with increased engagement and webs visits

Monitor and analyze content and campaign performance using analytics and

SEO/GEO best practices, and share regular insights and reports with

leadership

Leverage AI-assisted content tools and modern content workflows to improve

content quality, efficiency, scalability, and distribution while maintaining brand

voice and messaging consistency

Required Skills & Qualifications

Bachelore degree in Marketing, Communications, or a related field

2–3 years of hands-on content marketing experience

Proficiency in organic social media management across LinkedIn, Instagram,

and similar platforms

Strong understanding of SEO/GEO and content-led growth

Familiarity with CRM and marketing automation tools (HubSpot, Mailchimp, or

similar)

Good copywriting and communication skills

Ability to manage multiple campaigns simultaneously with attention to detail