Content Creator

Location: Delhi

Employment Type: Full-Time

Experience: 1–3 Years

Graphisads is looking for a creative and enthusiastic Content Creator who can develop engaging, platform-specific content for social media and digital campaigns. The ideal candidate should have a strong understanding of current social media trends, excellent storytelling skills, and the ability to turn ideas into compelling content.

• Develop creative and engaging content for Instagram, Facebook, LinkedIn, YouTube and other digital platforms.
• Create Reels, short-form videos, social media posts, scripts, captions and campaign content.
• Research trending topics, formats, memes, audio and content trends relevant to different audiences.
• Conceptualise creative ideas for brands, government organisations, political/social campaigns and corporate clients.
• Write engaging video scripts, hooks, captions and CTAs.
• Collaborate with graphic designers, video editors, social media managers and the creative team.
• Participate in content shoots and coordinate with on-camera talent when required.
• Adapt content according to different brand guidelines, communication objectives and target audiences.
• Monitor social media trends and identify opportunities for viral and high-engagement content.
• Assist in developing monthly content calendars and campaign concepts.
• Review content performance and use insights to improve future content.
• Ensure all content is accurate, grammatically correct, relevant and aligned with the brand's tone.
  

• Bachelor's degree in Mass Communication, Journalism, Marketing, Advertising, English or a related field is preferred.
• 1–3 years of experience in content creation, social media or digital marketing.
• Excellent Hindi and English communication and writing skills.
• Strong knowledge of Instagram, Facebook, LinkedIn and YouTube.
• Good understanding of short-form video and social media content formats.
• Strong creative thinking and storytelling ability.
• Ability to write concise, attention-grabbing hooks and scripts.
• Knowledge of current social media trends, memes and digital culture.
• Ability to work on multiple projects and meet tight deadlines.

• Basic knowledge of Canva, Photoshop or other creative tools.
• Basic understanding of video editing tools such as Premiere Pro, CapCut or similar software.
• Experience in handling government, political, corporate or public-sector communication.
• Comfortable appearing in or coordinating on-camera content.
• Portfolio of previous social media work, reels or campaigns.

We are looking for someone who is creative, trend-aware, proactive and execution-focused—someone who doesn't just create content but can identify what will make people stop scrolling, watch, engage and share.

Salary: As per industry standards / based on experience

Location: Delhi

Work Mode: On-site