Content Creator

Company Description Asavi® is a premium spice producer focused on preserving the natural essential oils, aroma, and nutrients that are often lost in industrial high-heat processing. Using slow, low-temperature stone crushing, Asavi® maintains the integrity and flavor of spices from soil to finished product. The company follows strict standards with no shortcuts, pesticides, or misleading natural-ish claims, and provides NABL-tested lab reports for every batch. Asavi® controls the full value chain by owning the soil where its spices are grown and positions itself as a business partner for B2B buyers and exporters who demand true premium quality. Based in Agra, Asavi® works closely with importers and businesses seeking reliable, high-quality spice solutions.

Role Description This is a part-time Content Creator role in a hybrid setup, based in Agra with some flexibility for work from home. The Content Creator will develop engaging digital content that communicates Asavi®s unique production standards and premium positioning. Day-to-day responsibilities include planning content calendars, capturing and editing visual content at the facility, collaborating with the team to translate technical and lab-tested information into clear narratives, and adapting content for various platforms and audiences. The role also involves monitoring content performance, refining concepts based on feedback, and ensuring visual and verbal consistency with the brand's identity across all channels.

Qualifications

• Content creation and storytelling skills, including writing clear, concise copy and crafting compelling narratives for digital platforms.
• Basic photography and videography skills, with the ability to capture and edit visual content suitable for social media and marketing use.
• Familiarity with social media management and digital marketing concepts, including audience engagement and platform-specific best practices.
• Ability to translate technical or process-focused information into accessible, audience-friendly content.
• Strong attention to detail, especially in maintaining brand tone, style, and accuracy of product and process descriptions.
• Comfort working in a hybrid environment in Agra, collaborating on-site with production & other teams + completing some tasks remotely.
• Organizational skills to manage content calendars, deadlines, and multiple platforms at once.
• Previous experience in food, agriculture, or premium consumer goods content is an advantage.
• Relevant education or training in communications, media, marketing, or a related field is beneficial but not strictly required.