Job Title : Content & Communication Intern (Marketing & Social Media with AI)
Department : Marketing
Internship Type : Full-time Internship
Internship Duration : 4 6 Months
Role Overview
The Content & Communication Intern will support the marketing team in creating, managing, and distributing content across digital platforms. This internship is designed to provide practical, hands-on exposure to content creation, social media marketing, Meta ads (Facebook, Instagram, WhatsApp), and marketing automations, while learning how modern, AI-powered marketing teams operate.
This role is learning-oriented with real execution responsibilities.
Key Responsibilities
1. Content Creation & Communication
- Assist in writing content for:
- Website pages and blogs
- Social media posts (LinkedIn, Instagram, Facebook)
- WhatsApp marketing messages
- Email marketing drafts
- Help simplify technical or business concepts into easy-to-understand content
- Support in proofreading and content refinement
2. AI in Social Media Marketing
- Learn how AI is used to:
- Plan social media content calendars
- Optimise posting schedules
- Analyse engagement and audience behaviour
- Assist in managing social media platforms:
- Facebook
- Instagram
- LinkedIn
- WhatsApp Business
3. Meta (Facebook, Instagram, WhatsApp) Marketing Hands-on Exposure
- Gain practical exposure to:
- Meta Ads Manager
- AI-assisted audience targeting
- Ad copy generation using AI
- Creative optimisation and A/B testing basics
- Understand lead generation campaigns and WhatsApp-based follow-ups
4. AI-Powered Marketing Automation
- Learn how AI supports:
- Email marketing automation
- WhatsApp workflow automation
- Lead qualification and routing
- Assist in connecting marketing campaigns with CRM systems
- Understand how AI reduces manual effort and improves efficiency
5. Campaign Execution & Performance Analysis
- Support end-to-end campaign execution:
- Content creation
- Publishing and scheduling
- Performance tracking
- Learn how AI tools help analyse:
- Campaign performance
- User behaviour
- Conversion patterns
- Assist in preparing basic performance reports
6. AI Tools, Ethics & Best Practices
- Learn responsible and ethical use of AI in marketing
- Understand data privacy and content originality
- Gain exposure to prompt design and AI workflow optimisation
Skills & Qualifications
Required
- Strong interest in marketing, AI, and technology
- Good written and verbal communication skills in English
- Basic familiarity with social media platforms
- Willingness to learn new tools and concepts
- Logical thinking and attention to detail
Preferred (Not Mandatory)
- Basic understanding of digital marketing
- Interest in AI tools, automation, or analytics
- Familiarity with Canva or content creation tools
- Curiosity about how technology improves business processes
Learning Outcomes (Key Highlight of This Internship)
By the end of the internship, the intern will gain:
- Practical understanding of AI-powered marketing workflows
- Hands-on experience using AI tools for content, campaigns, and analysis
- Exposure to Meta Ads (Facebook, Instagram, WhatsApp) with AI-assisted optimisation
- Knowledge of marketing automations and CRM integrations
- Experience in real-world campaign execution
- Industry-recognised Internship Certificate & performance-based recommendation
Performance Evaluation Criteria
- Ability to apply AI tools effectively
- Quality improvement in content and communication
- Learning speed and initiative
- Contribution to live campaigns
- Discipline, consistency, and professionalism
Working Style & Expectations
- Learning-focused with real execution responsibility
- Guided mentorship and structured exposure
- Openness to feedback and continuous improvement
- Ethical and responsible use of AI tools
Internship Benefits
- Strong foundation in AI-driven marketing
- Exposure to live business campaigns
- Skill development aligned with future marketing roles
- Opportunity for full-time conversion based on performance
- Internship Certificate & Letter of Recommendation
