Job Description
Selected Intern's Day-to-day Responsibilities Include
Key Responsibilities
Social Media Management (Primary)
Assist in scheduling and posting content on Instagram, LinkedIn, Pinterest, and YouTube.
Monitor engagement (likes, comments, shares) and highlight content that performs well.
Track and report social media metrics on a weekly basis.
Keep an eye on current trends, reels, and challenges; suggest timely content ideas.
Help maintain content calendars and ensure posts go live on time.
Ensure consistency in brand voice, visuals, and messaging across all channels.
Photoshoot & Content Support
Assist with photoshoots: preparation (props, eyewear selection), coordination, and on-ground execution.
Help in cataloguing shoot material (images, videos) and coordinating with editors/designers for final outputs.
Maintain a simple content library (sorted by date, campaign, and platform).
Marketing Operations
Perform data entry and collation for customer feedback, campaign reports, and outreach lists.
Support the team in basic design tasks (e.g., Canva templates, resizing images).
Help in research tasks e.g., competitor activities, trending hashtags, design references.
Provide assistance in email marketing coordination (drafting text, updating mailing lists) where needed.
Requirements & Skills
Strong attention to detail and organizational skills.
Interest in social media management, digital marketing, and branding.
Ability to multitask and manage time effectively.
Basic familiarity with design tools like Canva (preferred).
Good communication skills and willingness to learn.
An eye for aesthetics and design sensibilities is a bonus.
About Company: S.R. Gopal Rao Opticians & Optometrists is a cherished name with a legacy of offering services in optometry and opticianry since the late 19th century. Formed on the principles of trust and care, it is a brand with a commitment to precision-driven vision care and personalized attention, and the values it has become synonymous with. As premier eye care professionals, our services are broadly divided into two verticals, highly qualified optometry, and quality dispensing of prescription eye-wear. Our customers reach out to us from minor eye problems to neurological eye-related issues and we respond with our unique capability, know-how, and state-of-the-art technology. We cater to various customer needs and requirements ranging from cosmetic eye accessories to prosthetic aids.
