Content Analyst

Key Responsibilities

• Optimise the editorial flow for CTV: live feeds, playlists & long-form content.
• Work with editorial/production teams to ensure CTV-friendly packaging and metadata.
• Leverage analytics to improve content packaging, thumbnails, titles, and programming grids
• Track competitor benchmarks and industry trends across US, Europe, India & emerging markets
• Responsible for managing and ensuring the delivery of display, video, and CTV ad campaigns

Requirements

• 8-10 Years of experience in platform onboarding, audience growth, analytics and product innovation
• Should be from Media /News or IT background preferred
• location would be Noida
• Immediate joiner preferred
• Candidate should be good in MS Excel (Mandatory)
• Should have past experience in CTV role.