Responsibilities :
Think strategically Take ownership of research themes, including defining the key perspectives, planning all content, and working with marketing to amplify and extend the reach of published assets Must be an agile strategic planner should manage each thought leadership project throughout the value chain by thinking strategically and acting swiftly Drive thought leadership projects by conversing, collaborating and coordinating with industry vertical leaders, offering experts, and enabling functions (e.g., Marketing, Public Relations) across geographies to understand needs and align to Infosys strategy Understand Infosys services, strategy, and client engagements, and define unique perspectives and engaging narrative angles. Help Infosys units articulate their expertise, and increase their quality and volume of thought leadership content Collaborate with Knowledge Institute colleagues (writers, analysts, designers, editors, other producers and the studio) to guide research and content creation Develop insights Develop and use structured outlines to develop story logic and generate supporting evidence like statistics and stories Lead and conduct primary research - quantitative through surveys and data, and qualitative through clients and interviews Lead and conduct secondary research - gather evidence, through quantitative research and sampling interviews Guide Infosys experts to shape logical arguments (perspectives) Write content The Knowledge Consultant should craft high-quality thought leadership content Assess content based on thought leadership framework and redesign according to our standards Independently develop, and write thought leadership, with a mix of industry and service offering emphasis Develop output: white papers, points of view, blog posts, external articles, infographics, and case studies Present output The Knowledge Consultant should elicit insights and recommendations through a compelling story for internal and external action and publication Prepare, participate, and periodically represent Infosys in industry conferences and seminars Participate in discussions with the analyst community (e.g., Gartner and Forrester)
Technical and Professional Requirements:
8+ years in research, analysis, writing, reviewing and editing with an understanding of industries, functions and technologies
