Construction Equipment - SSM

Position Overview

The Senior Sales Manager – Construction Equipment is responsible for driving strategic sales initiatives, managing key accounts, expanding market presence, and leading a high‑performing sales team. This role focuses on delivering revenue growth, building strong customer relationships, and positioning the company as a preferred partner in the construction machinery and heavy-equipment sector.

Key Responsibilities

1. Sales Strategy & Business Growth

• Develop and execute regional/national sales strategies to achieve revenue and profitability targets.
• Identify new business opportunities across contractors, infrastructure companies, mining operators, rental businesses, and government projects.
• Monitor competitor activity, industry trends, pricing, and market share.

2. Client Acquisition & Key Account Management

• Build long-term relationships with major accounts—EPC contractors, builders, government departments, and fleet owners.
• Lead negotiations for high-value deals, tenders, and annual rate contracts.
• Ensure customer satisfaction through timely support, product demos, and customized solutions.

3. Team Leadership & Performance Management

• Manage and mentor a team of Sales Managers/Executives across assigned territories.
• Set performance goals, conduct reviews, and drive capability development.
• Coordinate with service teams to ensure seamless customer experience.