- Cofounder (Product/Marketing) Bhubaneswar
Equity-Based | Remote + On-Ground (Hybrid) | No Fixed Pay Until Funding**
Glad to connect regarding the Cofounder opportunity at
[Startup Name], an equity-based leadership role with full ownership on Product or Marketing. This role is
entirely equity-driven, with
no fixed pay until funding, and designed for someone ready to build a high-impact venture from Bhubaneswar.
Equity Structure (Clear & Transparent)
- Step 1: 34 rounds of deep discussions to define your ownership area, leadership scope, and alignment.
- Step 2: 1-month NDA Cohort you work closely with me and the leadership team to test collaboration, drive small deliverables, and understand the ground reality.
- Step 3: Cofounder Agreement is signed after the cohort.
- Step 4: Equity is formally allotted only after funding when we register as a Pvt. Ltd.
- Step 5: 5-year vesting with cliff + yearly vesting based on contribution, long-term commitment, and roadmap execution.
- Compensation begins only after seed/angel round. We are currently building a 25+ member founding team, all operating on equity.
About The Venture
We are building a
next-gen platform from Bhubaneswar with national-level ambitions. Over the next
68 months, the focus is on:
- Validating the core product model
- Creating strong early traction in Odisha markets
- Building scalable processes for product, marketing, partnerships, and tech
- Preparing the company for fundraising and national expansion
Our broader purpose:
build a high-impact, scalable venture from East India that can become a category leader in India.
Your Role as a Cofounder (Product / Marketing)
If You Are a Product Expert
- Own end-to-end product strategy, wireframes, feature roadmap, and execution
- Build the first MVP and lead user research/testing
- Collaborate with tech team to ensure smooth delivery
- Translate business goals into product specs and measurable outcomes
- Create a product culture focused on usability, metrics, and customer value
If You Are a Marketing Expert
- Lead brand building, demand generation, and growth strategy for Odisha + pan-India
- Own all marketing channels digital, partnerships, events, and campaigns
- Build strong GTM strategies and launch plans
- Drive community building, influencer partnerships, and local activation
- Build repeatable marketing systems that scale as we grow
Common Cofounder Responsibilities
- Take complete ownership of your vertical
- Work closely with founder on vision, strategy, fundraising, and team building
- Build processes, teams, experiments, and systems from zero
- Operate with autonomy, speed, and founder mindset
- Scale the brand from Bhubaneswar to pan-India markets
Who We're Looking For
- Based in Bhubaneswar or willing to be partially on-ground
- 410 years of strong Product or Marketing experience
- Proven track record with early-stage startups or fast-paced environments
- Someone who can independently lead, execute, and scale
- A builder mindset not a job-seeker, but a partner
Skills: marketing,partnerships,ownership,building,leadership,product,strategy
