Channel Marketing Intern
Job Description
Job Description
- Manage the execution, setup and scheduling of push notifications, EDM campaigns and website articles
- Support the team in optimising content performance through A/B testing of messaging, creatives and user segments
- Plan and execute paid ads content to drive app installs and usage, including creation of short-form videos (filming + video editing included) and A/B test initiatives to optimise conversions
- Track and analyse key engagement metrics such as open rate and click-through rate, providing insights and recommendations
- Monitor and apply best practices or emerging trends to push notifications, EDM and paid ads content
- Currently pursuing a degree in Marketing, Advertising or related fields
- Detail-oriented with good project management skills
- Interest in copywriting, CRM and digital marketing
- Experience or interest in filming, video editing and short-form content creation
- Comfortable working across different functions, such as Graphic Designers, Data and more
- Analytical mindset to translate data into actionable insights
- Creative and self-motivated individual
- Able to commit full-time for a minimum of 6 months
