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redBus

Category Manager

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  • Posted 22 days ago
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Job Description

Role Overview:

Drive topline growth while optimizing costs and contribute towards conceptualization, planning; execution of strategic initiatives. This is a cross-functional role involving extensive collaboration with product, marketing, customer support, and finance to drive alignment on tactical and long-term business goals.

Key Responsibilities:

  • Identify and scope up opportunities to grow business and market share of redRail, with a strong focus towards product, competition & consumer analytics.
  • Own the monetization charter of redRail
  • Analyze data and generate insights to identify relevant customer cohorts for short-term and long-term business growth.
  • Manage promotions, monitor marketing budgets & forecasts. Dive deep (as required) to drive continuous improvement in key business KPIs.
  • Create and update annual operating plans and align all functions towards tactical and long-term changes in business priorities.
  • Own KPI reports, presentations, and proposals for leadership alignment.
  • Collaborate with cross-functional teams, including product, marketing, customer support, and finance, to ensure that key initiatives are executed on time.
  • Partner with category teams within the group companies and share learnings/insights to maximize synergies.
  • Seek out and drive B2B partnership opportunities for redRail to drive growth

Desired Competencies:

  • Strong business acumen, with a good understanding, preferably of the travel or e-commerce markets.
  • Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
  • Great communication skills, interpersonal & stakeholder management skills
  • High on energy, a team player, coupled with a great attitude
  • Proficient in creating PPTs & decks with advanced MS Excel skills.
  • Experience: 4-7 years, with at least 2+ years of relevant experience.
  • Education: MBA is preferred.

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About Company

Job ID: 132052507

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