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AppsForBharat

Category Manager

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  • Posted 9 days ago
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Job Description

Job Title: Senior Associate – Category Growth (Puja & Web)

Function: Category

Location: Bangalore

Role Type: Full-time

Role Overview: Senior Associate – Category Growth

As a Senior Associate – Category Growth, you will drive Average Order Value (AOV) growth for the Puja and Web verticals by identifying monetization opportunities, optimizing pricing, and enhancing customer offerings. Working closely with Product, Analytics, Business, and Operations teams, you will use data, experimentation, and customer insights to improve revenue outcomes while helping bring offline devotional experiences into the digital ecosystem.

What will you do

AOV Growth & Monetization

  • Own and drive AOV growth across the Puja and Web businesses.
  • Identify opportunities to increase basket size, attach rates, and transaction value.
  • Launch monetization initiatives that improve revenue and customer value.

Pricing & Experimentation

  • Design and analyze pricing experiments to identify growth opportunities.
  • Test bundles, packages, and pricing strategies to optimize customer spend.
  • Measure impact and scale successful initiatives.

SKU Expansion & Bundling

  • Identify relevant add-ons and bundle opportunities across offerings.
  • Drive cross-sell and upsell initiatives based on customer behavior and business impact.

Data Analytics & Insights

  • Analyze user behavior, conversion funnels, and purchase patterns.
  • Generate actionable insights and build data-backed growth recommendations.

Cross-functional Execution

  • Partner with Product, Analytics, Operations, andBusiness teams to execute growth initiatives.
  • Bring offline devotional behaviors into digital experiences that drive engagement and revenue.

Who are you

Analytics & Problem Solving

  • You have 2–5 years of experience in Category Management, Growth,Business Analytics, Strategy, or related roles.
  • You are highly analytical and enjoy solving business problems using data.

Business & Growth Mindset

  • You think in terms of customer value, revenue impact, and scalable growth opportunities.
  • You can translate insights into actionable business recommendations.

Experimentation & Execution

  • You are comfortable designing, evaluating, and learning from experiments.
  • You thrive in fast-paced environments and take ownership of business outcomes.

Collaboration & Stakeholder Management

  • You work effectively across Product, Analytics, Operations, and Business teams.
  • You can influence stakeholders and drive initiatives from idea to execution.

Preferred Experience

  • Experience in consumer internet, e-commerce, D2C, marketplace, or high-growth startups is a plus.
  • Proficiency in SQL and Excel/Google Sheets is preferred.

Do your most meaningful work alongside us. Be a part of something big.

For any questions about the role, please email: [Confidential Information]

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About Company

Job ID: 150966233

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