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Category Development Marketer

3m India
Bengaluru
2-4 Years
7 - 13.5 LPA

This job is no longer accepting applications

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  • Posted 4 months ago

Job Description

  • Develop and implement category marketing strategies rooted in consumer behavior insights and market trends, tailored for distribution-led product categories.
  • Lead category planning and mix optimization to maximize sales and profitability through effective assortment, pricing, and promotional
  • Collaborate closely with supply chain, shopper marketing, and sales to ensure product availability, effective placement, and strong category presence across channels.
  • Analyze category performance, consumer trends, and competitive landscape to identify growth opportunities and formulate actionable marketing plans.
  • Drive category innovation and new product introductions with a consumer-centric approach to meet evolving needs and maximize distribution reach.
  • Work cross-functionally with sales and shopper marketing to ensure category strategies align with overall business goals and channel objectives.
  • Work closely with agency and consumer experience team to ensure product proposition and key messaging is communicated in an effective manner
  • Ensure portfolio health is maintained responsible for pricing, gross margin, profitable mix.

More Info

Job Type:
Permanent Job
Industry:
Machinery Manufacturing
Role:
Category Management
Function:
Merchandising & Planning/Category Management
Employment Type:
Full time
Open to candidates from:
Indian

About Company

3m India

3M touches virtually every part of your life. Our people and technology make the impossible, possible. Every day we apply our science to enhance people’s lives. This is 3M Science. Applied to Life.™

Job ID: 130438649

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Last Updated: 27-10-2025 00:07:43 PM
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