About The Role
As the Campaign Strategist and Account Head for Chhattisgarh, you will be the agency's primary leader on the ground. You will own the account end-to-end — from building local creator and vendor ecosystems to managing government coordination and ensuring flawless on-ground execution. This is a high-ownership, high-visibility role that requires someone who can move fast, think strategically, and deliver results in a dynamic market.
What You'll Do
- Own and manage the Chhattisgarh account end-to-end, serving as the primary client and stakeholder contact
- Build and maintain a robust network of local creators, influencers, and vendors
- Lead creator negotiations, briefings, and contract finalisation
- Manage government liaison and event coordination requirements
- Develop campaign strategies tailored to the Chhattisgarh market and audience
- Oversee end-to-end on-ground execution and ensure timely campaign delivery
- Ensure all campaigns are locally relevant, culturally resonant, and brand-aligned
- Manage budgets, timelines, and deliverables for the account
- Mentor and manage the on-ground campaign team
What We're Looking For
- 5-6 years of experience in social media marketing, influencer marketing, or account management
- Strong understanding of the Chhattisgarh / Central India market
- Proven track record of managing client accounts, on-ground teams, and preferably govt. projects
- Experience working with creators, vendors, and media partners
Skills & Competencies
- Strong negotiation and stakeholder management skills
- Ability to work under pressure and manage multiple priorities simultaneously
- Proficiency in campaign reporting tools, Excel, and social media platforms
- Strategic thinking with sharp on-ground execution ability
