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Atlas Copco

Business Marketing Manager- AGA

6-8 Years
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Job Description

Your role

Go-To-Market Strategy

Identify growth segments that offer distinctive product positioning opportunities and develop strategies for segment penetration.

Analyze macroeconomic drivers at the global, national, and segment levels.

Map the geographical distribution of plants across India.

Develop actionable on-ground growth plans for each major competitor.

Pinpoint & build support strategy in underperforming regions for selected segments.

Identify key applications for blowers, LP Compressors , N2 & O2 mapping per select segment

Product & Scope

Lead Generation

Opinion leader networking

Price Positioning

Determine LP + AGG Full Potential based on application knowledge

Define roadmap to win for select application by market and competition study

Proactive sales support through better direct/indirect coverage

Digital Awareness campaigns to be aligned with CC Communications team

Physical events management

Segment meetings per quarter and define Sales Prospecting plan

Competence development

Set up a training process for channel partners and on boarding plan for new channel partner sales

Quarterly knowledge sharing and organize and conduct annual training for sales teams.

Day-to-Day Responsibilities ( KPI Qualitative )

Pricing management for dealers and sales teams

Increase hit rate of digital leads from Opportunity to Won orders through monthly reviews with communications

Interact with global product managers on prices, specifications, negotiations, deadlines, etc.

Coordinate Prokura for projects with sales and PC

Conduct online webinars (1 per month)

Content creation

Motivate and track sales teams generating participation

Presenting

Product Management – CC to PC ( New Product Launches & projects start )

Market/application information gathering for product launches by PC

Analysis of new project concepts from PC, suggesting improvements, configurations, options

Field characteristics reporting of our blowers during PQM and PTM

Sales plan determination for PC to create/manage item stocks and delivery timelines

Sales and After-Sales Support

Coordinate and join KOM meetings for large projects

Support and align activities with the CTS team during startups, operations, etc., by connecting with sales and participation in PQM's

Technical consulting on applications, technological alternatives, processes to clients and consultants and when needed sales through divisional coordination

To succeed, you will need

Qualifications & Experience

  • Education: Bachelor's degree in Engineering is Preffered.
  • Experience: Minimum 6-8 years in sales within a similar industry (Industrial Gas Generators, Air/Gas Compressors, Blowers ) or allied sectors.
  • Strong understanding of industrial applications and technical sales processes.
  • Excellent communication, negotiation, and presentation skills.
  • MBA is an added advantage but not a must.

In return, we offer

  • Culture of trust and accountability
  • Lifelong learning and career growth
  • Innovation powered by people
  • Comprehensive compensation and benefits
  • Health and well-being

Job location

On-Site

This role requires you to work on-site at our office in Pune, India. You will be part of a dynamic team and enjoy the benefits of face-to-face collaboration.

Uniting curious minds

Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.

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About Company

Job ID: 147316471

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Pune, India

Skills:

pricing management Technical consultingLead GenerationProduct managementSalesDigital awareness campaignsContent Creation