Business Head Influencer Marketing

Company Description

strongmetrics is an innovative platform empowering smarter mobile acquisitions by combining AI-assisted technology with precise audience targeting. Focused on delivering transformative advertising results, the company is committed to amplifying campaign effectiveness and boosting ROI. Known for its dedication to precision targeting and innovative solutions, strongmetrics helps brands achieve unparalleled success in advertising. Join us to experience the future of impactful marketing and elevate your campaigns to new heights.

Role Description

This is a full-time, on-site role based in Gurugram for a Business Head Influencer Marketing. The role involves establishing the influencer marketing business, managing high-level client relationships, and leading campaigns that deliver impactful results. Responsibilities include identifying and building partnerships with influencers, optimizing campaign execution, analyzing performance metrics, and leading a team to achieve strategic marketing goals. The Business Head will also work closely with internal teams to drive revenue growth and innovation in influencer marketing solutions.

Qualifications

• Strong skills in 0-> 1 journey for influencer marketing business. Strategy development, digital branding, and campaign execution experience a must
• Proven expertise in client relationship management and stakeholder engagement
• Experience leading and mentoring teams, with a focus on leadership and operational excellence
• Strong analytical skills with experience in performance tracking and campaign optimization
• Excellent communication, negotiation, and presentation skills
• Proficiency with data-driven decision-making and familiarity with influencer marketing tools
• Bachelor's or Master's degree in Marketing, Business Administration, or a related field is preferred
• Knowledge of emerging trends in digital marketing and influencer strategies
• Prior experience in influencer campaigns within a digital marketing agency is a must