Manager Business Finance (Planning, CX & Commercial Analytics)
Location: Bangalore
Business: Livspace - Business Finance
Reports to: Associate Director - FP&A
ABOUT US
Livspace is Asias largest and fastest-growing home interiors and renovation platform. Leveraging its proprietary technology, the company delivers end-to-end home interior and renovation solutions, encompassing modular solutions, furniture, false ceilings, soft furnishings, dcor, civil works, and more. The company serves homeowners across diverse market segments in India and Singapore.
Since the company was founded in 2015, Livspace has revolutionized a highly fragmented industry by setting new benchmarks in quality, innovation, and execution. To date, the company has successfully transformed the homes of over 100,000 satisfied customers through its presence in 80+ cities and 110+ Experience Centres.
As part of its growth journey, Livspace is launching a new home retail business offering thoughtfully curated furniture, dcor, and lifestyle solutions. The venture blends design-led thinking with large-scale retail execution, creating a modern, integrated home shopping experience.
For more information, please visit: https://www.livspace.com/in/about-us
Primary Objective
Improve revenue quality and predictability by owning customer-led planning, pricing discipline, affordability analytics, and marketing ROI.
What You Will Own
A. Day-to-Day Ownership
- Own monthly and quarterly planning cycles:
- Revenue build-up by lead source, city, format, and customer segment
- Conversion, AOV, and booking mix assumptions
- Actively track lead-to-booking funnel health:
- Organic vs paid leads
- Qualified vs non-qualified leads
- Drop-offs at each funnel stage
- Own pricing and discount governance:
- Track actual discounting vs approved slabs
- Support pricing revisions and guardrails
- Track affordability and EMI impact:
- EMI adoption trends
- Conversion uplift due to affordability levers
- Own marketing vendor performance reviews:
- Agency-wise ROI
- CAC vs LTV by channel
- Budget reallocation recommendations
B. Key Analyses & Outputs
- City-wise conversion and AOV dashboards
- Customer segmentation (first-time vs renovation, budget tiers)
- Discount leakage reports with root-cause analysis
- EMI / affordability sensitivity models
- Marketing ROI scorecards (monthly & quarterly)
- Scenario analysis: If conversion drops by X / AOV improves by Y
C. Stakeholder Interactions
- Sales & Design leadership (conversion, pricing, discounting)
- Marketing (channel ROI, vendor performance)
- Product / CX teams (customer behaviour insights)
- FP&A / MIS team (alignment of assumptions)
D. Success Looks Like
- Fewer unplanned revenue surprises
- Tighter discount control without hurting conversion
- Clear visibility into why conversion / AOV moves
- Marketing spends increasingly ROI-driven, not anecdotal
Knowledge, Skills & Experience
- Fluent in English, with the ability to clearly articulate insights to senior business stakeholders
- CA / MBA / CWA/CFA/ B.Tech from T-1 colleges / CA - Intern with 69 years of experience in Business Finance, FP&A, Commercial Finance, or Growth Analytics
- Strong understanding of customer funnels, conversion metrics, pricing, discounting, and affordability constructs (including EMI-led selling)
- Sound knowledge of financial planning, forecasting, management accounting, and performance tracking, with the ability to translate data into actionable insights
- Hands-on experience working with marketing teams, including ROI analysis, CAC tracking, and vendor performance evaluation
- High analytical capability with advanced Excel / spreadsheet skills; ability to work with large, imperfect datasets in low-automation environments
- Strong interpersonal, communication, and presentation skills to influence sales, marketing, and business leadership
- Self-driven, structured thinker with the ability to operate independently and manage multiple priorities under tight timelines
- Comfortable working in a fast-paced environment with frequent changes in assumptions and business priorities
