Role Overview
The Business Development Manager will be responsible for driving the expansion across Tier 2 and Tier 3 cities in India. The role involves identifying potential properties, building partnerships, evaluating market opportunities, and onboarding new locations to support the company's rapid growth strategy
Key Responsibilities
1. Market Expansion
- Identify, evaluate, and finalize suitable properties in Tier 2 & Tier 3 cities.
- Conduct site visits, feasibility assessments, and demographic studies.
2. Business Development & Partnerships
- Build strong relationships with local property owners, small-format real estate developers, municipal bodies, and community institutions.
- Negotiate commercial terms, agreements, and partnership models aligned with business objectives.
- Understand local market dynamics, competition, and customer behavior.
3. Concept Promotion & Stakeholder Communication
- Clearly articulate business value to potential partners.
- Collaborate with internal teams (Operations, Technical, Legal, Projects) to ensure smooth onboarding of new properties.
- Serve as the primary point of contact throughout the partner acquisition lifecycle.
4. Financial & Commercial Evaluation
- Develop financial projections, ROI analyses, and investment justification for each proposed location.
- Ensure commercial viability through optimal revenue models.
5. Reporting & Monitoring
- Maintain a pipeline of prospects and update progress reports regularly.
- Work closely with leadership on expansion planning, timelines, and strategic improvements.
Experience
- 10-15 years of experience in business development, franchise expansion, retail development, or property acquisitionpreferably in hospitality, retail chains, or real estate sectors.
- Strong exposure to Tier 2 and Tier 3 market expansion, with demonstrated experience in identifying, evaluating, and scaling new locations in emerging markets.
