Business Development Manager

About Brand:

Minimalist (https://www.beminimalist.co) is a science-backed Indian skincare brand built on the core values of efficacy, transparency, and comprehensiveness. Known for its ingredient-first approach, the brand formulates high-performance skincare products using proven activities and clean formulations. The company believes in creating high-quality products using best-in-class ingredients at its own manufacturing facility. Minimalist empowers consumers with knowledge—clearly stating what goes into each product and why—so they can make informed choices. With a commitment to Hide Nothing, the brand champions authenticity and honesty in skincare, creating solutions that work, without the fluff. With a robust portfolio of 60+ SKUs spanning Skincare, Haircare, and Bodycare, the brand is rapidly expanding its footprint. Focused on enhancing product availability, it is strategically deepening its penetration while strengthening both Modern Trade (MT) and General Trade (GT) channels in India. The brand's global presence now extends across 15+ countries, including key markets such as the UK, USA, UAE, KSA, Malaysia, Indonesia, Singapore, Canada, Australia.

Job Title: Business Development Manager (BDM)

Experience: 3 –10 Years

Role Type: Individual Contributor + Team Handling

Location: Bangalore & Lucknow

Role Overview

We are looking for a proactive and result-driven Business Development Executive who will be responsible for identifying new business opportunities, building strong relationships with retail partners, and driving revenue growth. The role requires a mix of strategic thinking, fieldwork, and strong stakeholder management skills.

Key Responsibilities

Market Research & Analysis

• Conduct in-depth market research to identify potential sales opportunities and emerging market trends
• Analyze competitor strategies and market dynamics to build a strong competitive advantage

Lead Generation & Business Expansion

• Identify and target potential retail partners including retailers, distributors, and wholesalers
• Build and maintain a robust pipeline of qualified leads
• Develop and execute strategies to acquire new distributors and retail clients

Sales & Relationship Management

• Drive sales growth by expanding existing relationships and onboarding new partners
• Build and maintain long-term, trusted relationships with retail clients
• Act as the primary point of contact for retail partners and represent their interests internally

Collaboration & Strategy Execution

• Work closely with internal teams (sales, marketing, operations) to align product offerings with client needs
• Support the development of customized solutions to enhance client satisfaction and business growth

Negotiation & Contract Management

• Lead negotiations for agreements, contracts, and partnerships
• Ensure all deals align with company objectives and compliance standards

Performance Tracking & Reporting

• Track, analyze, and report sales performance, KPIs, and business development metrics
• Provide regular updates and insights to management on progress and opportunities

Customer Experience

• Ensure high levels of client satisfaction by addressing queries, resolving issues, and managing expectations effectively

Field Work & Networking

• Travel to meet retail clients, conduct market visits, and attend industry events or conferences as required

Key Skills & Competencies

• Strong sales and negotiation skills
• Excellent communication and interpersonal abilities
• Market research and analytical thinking
• Relationship management and stakeholder handling
• Ability to work independently and manage a team
• Result-oriented with a strong focus on achieving targets

Preferred Qualifications

• Bachelor's degree in Business, Marketing, or related field
• Prior experience in retail sales, distribution management, or FMCG/startup ecosystem is a plus