Business Development Manager (Lead Generation)

Business Development Manager (Lead Generation) — SMB Catalyst

 About SMB Catalyst

 SMB Catalyst is a business transformation partner — we unlock the growth

 potential locked inside small and mid-sized businesses. We're looking for a

 driven Business Development Manager to build our pipeline by connecting

 with SMB owners and decision-makers and setting up high-value meetings for

 our leadership team.

 Role Summary

 You own the top of our sales funnel. Your mission is to generate qualified

 leads through cold calling, LinkedIn and social outreach, industry forums,

 and event participation — and convert them into confirmed, in-person 

 meetings with business owners and senior decision-makers. You are the

 engine that keeps our leadership's calendar full of the right

 conversations.

 Key Responsibilities

 - Identify and research target SMBs that fit our ideal client profile

 (sector, revenue, geography).

 - Generate leads through multiple channels: cold calling, LinkedIn and

 social media outreach, industry WhatsApp/Telegram and online forums, and

 in-person events, expos, and trade-association meets. 

 - Run high-volume, high-quality outreach to reach business owners and CXOs.

 - Qualify prospects against our criteria and book physical discovery 

 meetings for the leadership/consulting team.

 - Represent SMB Catalyst at industry events, association meets, and expos —

 network, capture leads, and schedule follow-ups.

 - Build and nurture a presence in relevant online communities to warm up

 cold prospects.

 - Maintain meticulous records of every dial, conversation, and meeting in

 the CRM.

 - Hit weekly and monthly targets for conversations, qualified meetings

 booked, and meetings held.

 - Share market feedback and objections with the leadership team to sharpen

 our pitch.

 What We're Looking For

 - 2–5 years in B2B business development, inside sales, or lead generation

 (consulting, services, SaaS, or selling to SMB owners is a strong plus).

 - Proven track record of booking meetings / generating qualified leads —

 comfortable with cold calling and high-volume outreach.

 - Confident, articulate communicator who can hold a credible conversation

 with a business owner.

 - Strong on LinkedIn and social outreach; comfortable representing the

 brand at events.

 - Self-driven, target-obsessed, organized, CRM-disciplined.

 - Fluent in [English / Hindi / Gujarati — adjust to your clusters]; willing

 to travel locally for events and meetings.

 What Success Looks Like (first 90 days)

 - Month 1: ICP and outreach lists built, CRM live, ramp on outreach.

 - Month 2: Consistently booking 10+ qualified meetings/month.

 - Month 3: 8–10 meetings held/month with the leadership team, with a healthy pipeline behind it.