Business Development Manager

Job Purpose

The primary function of this role is to drive ERP sales growth for HTIC Global by acquiring new clients, building strong relationships, and delivering technology-led solutions that cater to SME segment in the Middle East . The role involves developing new business opportunities in domestic and international markets, managing client accounts, and ensuring long-term revenue growth.

Primary Responsibilities

New Business Acquisition (ERP Solutions):

• Identify, qualify, and secure ERP sales opportunities in international markets.
• Actively prospect and build a strong pipeline through cold calling, networking, and industry events.

Business Generation Activities:

• Drive lead generation campaigns, partnerships, and marketing initiatives to expand ERP client reach.
• Collaborate with marketing teams to develop sales collateral, campaigns, and demand-generation strategies.

Client Engagement & Consultative Selling:

• Conduct meetings (online/offline) with CXOs, IT heads, and decision-makers to understand business challenges.
• Present tailored ERP solutions that demonstrate value, ROI, and process improvements.

Solution Demonstration & Proposal Development:

• Coordinate product demos, proof of concepts (POC), and workshops in collaboration with pre-sales/technical teams.
• Draft proposals and solution blueprints aligned with client requirements.

Deal Structuring & Closure:

• Lead pricing discussions, contract negotiations, and commercial finalization to close deals.
• Ensure win-win agreements balancing client needs and organizational profitability.

Onboarding & Handover to Delivery Teams:

• Work closely with pre-sales, implementation, finance, and operations teams to ensure seamless transition of signed projects to execution.
• Monitor project progress until successful handover to Business as Usual (BAU).
• Secondary:
  
  

Key Account Management

• Manage and nurture key client accounts to ensure satisfaction and repeat business.
• Act as the primary escalation point for client concerns during sales-to-delivery transitions.
  
  

Account Expansion

• Identify opportunities for upselling (additional modules, licenses, customizations) and cross-selling
• Explore capacity to expand existing client portfolios.
  
  

Market Research & Competitor Analysis

• Stay updated with ERP industry trends, competitor offerings, and market shifts to refine sales strategies.
• Provide insights and recommendations to management for product/service improvement.
  
  

Qualification

Graduate in Business, Marketing, IT, or related discipline (MBA preferred).

Experience

• 5-7 years of experience in ERP/Enterprise Software Sales, Business Development, or IT Consulting.
• Proven track record of closing mid-to-large ERP deals.