Business Development Manager

Business Development Manager (BDM) – B2B

Company: Eduzone Group

Location: Kozhikode, Kerala

Employment Type: Full-time

Department: Business Development

Reports To: Head of Operations

About the Role:

Eduzone Group is lookingfor an ambitious and results-driven Business Development Manager (BDM) to identify, develop, and convert new B2B business opportunities and build strong relationships with corporate clients, educational institutions, organizations, and other strategic partners.

Key Responsibilities

B2B Business Development & Lead Generation:

• Identify and develop new B2B business opportunities across relevant industries, organizations, and institutions.
• Research target companies, institutions, industries, and decision-makers to identify potential clients.
• Generate leads through cold calling, email outreach, LinkedIn, networking, referrals, events, partnerships, and other business development channels.
• Build and maintain a strong and qualified B2B sales pipeline.
• Identify potential decision-makers and key stakeholders within target organizations.
• Develop effective outreach strategies to initiate conversations with prospective clients.
• Continuously explore new markets, industries, and business segments for potential growth opportunities.

Client Acquisition & Relationship Building:

• Initiate contact with prospective B2B clients and understand their business requirements, challenges, and objectives.
• Build professional relationships with business owners, senior management, HR representatives, institutional heads, and other decision-makers.
• Schedule and conduct client meetings, presentations, discovery calls, and business discussions.
• Establish trust and credibility with prospective clients through professional communication and consultative selling.
• Maintain consistent follow-ups with prospects throughout the sales process.
• Develop long-term business relationships with newly acquired clients.

Requirement Analysis & Solution Presentation:

• Understand the specific requirements and challenges of each prospective client.
• Recommend appropriate Eduzone Group products, services, or solutions based on client requirements.
• Conduct professional sales presentations, product/service demonstrations, and solution discussions.
• Clearly communicate the value proposition, benefits, and business outcomes of the proposed solutions.
• Customize proposals and presentations based on the client's industry, business requirements, and objectives.
• Address client questions and objections effectively and professionally.

Sales Cycle & Business Conversion:

• Manage the complete B2B sales cycle from lead generation and qualification to negotiation, closure, and client handover.
• Qualify prospects based on business potential, requirements, decision-making authority, budget, and timelines.
• Prepare and share proposals, quotations, presentations, and commercial documents.
• Coordinate internally to ensure proposals and solutions meet client requirements.
• Negotiate pricing, commercial terms, timelines, and agreements within company guidelines.
• Follow up consistently to move qualified opportunities through the sales pipeline.
• Convert qualified prospects into paying B2B clients and achieve assigned revenue targets.
• Ensure a smooth handover of newly acquired clients to the Partner Success/Customer Success or relevant operational team.

Account Growth & Business Expansion:

• Maintain professional relationships with existing B2B clients and identify opportunities for further business.
• Identify cross-selling, upselling, renewal, and account expansion opportunities.
• Understand changing client requirements and identify additional solutions that may create value.
• Work closely with the Partner Success/Customer Success team to identify opportunities within existing accounts.
• Support the development of strategic and long-term client relationships.

Market Research & Business Intelligence:

• Conduct regular market research to identify emerging opportunities, customer needs, industry trends, and potential business segments.
• Monitor competitor activities, market positioning, pricing, and offerings.
• Identify gaps in the market and communicate potential business opportunities to management.
• Maintain an updated database of potential clients, decision-makers, and business opportunities.

CRM, Reporting & Pipeline Management:

• Maintain accurate and updated records of leads, prospects, meetings, follow-ups, proposals, negotiations, and closures in the CRM.
• Track individual opportunities throughout the sales pipeline.
• Prepare regular sales reports, pipeline updates, revenue forecasts, and business development reports.
• Maintain accurate sales forecasts based on the status and probability of opportunities.
• Ensure timely follow-up on all active leads and opportunities.

Requirements:

• 3–5 years of experience in Business Development, B2B Sales, Account Management, Client Relationship Management, Partnerships, or a related role.
• Proven experience in B2B sales and new client acquisition.
• Experience dealing directly with corporate clients, educational institutions, organizations, or business decision-makers will be an advantage.
• Strong communication, presentation, negotiation, and interpersonal skills.
• Strong proficiency in English is mandatory. Knowledge of an additional language (bilingual/multilingual) will be an added advantage.
• Ability to confidently communicate with senior stakeholders and decision-makers.
• Strong prospecting, lead-generation, networking, and follow-up skills.
• Good understanding of B2B sales processes and pipeline management.
• Target-oriented with a demonstrated ability to achieve business and revenue targets.
• Strong business acumen and commercial awareness.
• Ability to understand client requirements and present appropriate solutions.
• Comfortable using CRM systems, LinkedIn, email, MS Office, and other sales/prospecting tools.
• Strong organizational and time-management skills.
• Willingness to travel for client meetings, business discussions, networking events, conferences, exhibitions, and other business development activities as required.
• Ability to work independently as well as collaboratively with internal teams.
• Must be comfortable meeting clients in person and representing the company at external meetings and events.

Educational Qualification:

• BBA / MBA in Management, Marketing, Communications, Business Administration, or a related field.

Preferred Qualifications:

• Experience in B2B sales, consultative selling, solution selling, or relationship management.
• Experience working with corporate clients, educational institutions, channel partners, or strategic accounts.
• Experience managing mid-market or enterprise-level accounts.
• Existing professional network within relevant industries will be an advantage.
• Experience with CRM platforms such as Salesforce, HubSpot, Zoho, or similar tools.
• Experience in the education, technology, SaaS, consulting, training, e-commerce, or other B2B sectors will be an advantage.

Compensation

Salary: As per market standards, based on experience, skills, and qualifications.

Performance Incentives: Performance-based incentives linked to business development and revenue targets.

What We Offer:

· Competitive salary and performance-based incentives

· Clear career growth opportunities

· Flexible working hours

· Hybrid working model with a combination of office and remote work

· Training and professional development

· Collaborative and performance-driven work environment

· Exposure to diverse B2B clients and industries

· Opportunities to build strategic business relationships

· Professional growth and learning opportunities

• Company Website: Eduzone Group