Job description
Doctor & Referral Network Management:
- Build and maintain strong relationships with referring doctors, optometrists, and healthcare providers.
- Act as the primary liaison between the hospital and external doctors, ensuring smooth patient referrals.
- Develop and implement referral strategies to increase patient inflow from external clinics and hospitals.
- Organize regular meetings, CMEs (Continuing Medical Education), and workshops for referring doctors.
- Address queries from referring doctors regarding patient treatment plans and progress.
Patient Referral Coordination:
- Oversee the entire referral process, ensuring a seamless experience for patients and referring doctors.
- Coordinate with outpatient, inpatient, and surgical departments to facilitate timely appointments and treatments.
- Ensure proper documentation and tracking of referred patients, including follow-ups and feedback.
- Maintain an up-to-date database of referring doctors and healthcare institutions.
Marketing & Outreach:
- Develop targeted outreach programs to expand the hospitals referral base.
- Organize doctor networking events, medical conferences, and community engagement programs.
- Collaborate with the marketing team to design referral brochures, newsletters, and digital campaigns.
- Represent the hospital at medical events and networking opportunities.
Data Analysis & Reporting:
- Monitor and analyze referral trends, providing insights to improve hospital services.
- Prepare monthly and quarterly reports on referral performance and outreach effectiveness.
- Identify gaps and opportunities in the referral network to enhance hospital growth.
Skills:
Experience:
- 5+ years of experience in a hospital referral team, business development, or healthcare relationship management.
- Proven experience in building doctor networks and managing patient referrals.
- Previous experience in an eye hospital or ophthalmology-related field is an advantage.
