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sqroot.

Business Development Manager - Digital Marketing

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Job Description

  • Job Designation - Sr. Growth Manager - D2C
  • Experience - 2-3 Years
  • Location - Phoenix Mall Kurla - W
  • Job Type - Work from Office
  • Website - www.sqroot.in
  • Salary - As per Industry Standards (+ Incentives based on sales closure)

Criteria - Should have done Business Development for a Digital Marketing Agency.

Role Overview

The Business Development Executive will be responsible for:

  • handling inbound and outbound leads,
  • conducting discovery calls,
  • understanding client pain points,
  • pitching Sqroot's services confidently,
  • and converting brands into long-term retained clients.

This is NOT a telecalling role.

We are looking for someone who understands:

  • performance marketing,
  • D2C ecommerce business models,
  • Meta & Google Ads basics,
  • agency sales processes,
  • and founder-level conversations.

The ideal candidate should be commercially sharp, process-driven, highly disciplined, and hungry to close business consistently.

Key ResponsibilitiesLead Management & Sales

  • Handle inbound leads from website, referrals, LinkedIn, ads, and outbound efforts
  • Conduct discovery and qualification calls with founders and marketing teams
  • Understand client business models, revenue goals, pain points, and current marketing challenges
  • Pitch Sqroot's performance marketing services confidently and strategically
  • Build customized proposals and growth recommendations
  • Maintain consistent follow-ups and move leads through the sales pipeline
  • Convert qualified leads into retained agency clients

Client Communication

  • Build strong trust with founders and decision-makers
  • Conduct professional and consultative first sales calls
  • Handle objections confidently and strategically
  • Maintain high responsiveness and professional communication standards
  • Ensure smooth handover from sales to account management team

CRM & Process Discipline

  • Maintain accurate CRM updates and lead status tracking
  • Ensure timely lead response and follow-up discipline
  • Maintain call notes, proposal tracking, and pipeline hygiene
  • Submit daily/weekly sales reports and performance updates

Market & Industry Understanding

  • Stay updated with D2C ecommerce trends, Meta Ads, Google Ads, and agency ecosystem
  • Understand ecommerce metrics such as:
  • ROAS
  • CAC
  • MER
  • AOV
  • retention
  • scaling challenges
  • Understand founder pain points and business growth challenges

Required Skills & Experience

Must Have
  • 1–5 years experience in agency sales / performance marketing sales / D2C sales
  • Strong communication and presentation skills
  • Experience handling sales calls independently
  • Understanding of Meta Ads and Google Ads ecosystem
  • Strong follow-up and pipeline management skills
  • Ability to build trust with founders and business owners
  • Discipline, ownership, and accountability

Preferred
  • Experience selling performance marketing or ecommerce services
  • Prior agency experience
  • Understanding of Shopify and D2C ecommerce ecosystem
  • Experience working with ecommerce brands

What We Expect

The ideal candidate should:

  • be highly proactive and self-driven
  • take ownership of revenue targets
  • be punctual and process-oriented
  • maintain strong follow-up discipline
  • communicate professionally
  • think commercially, not just operationally
  • consistently improve sales conversations and closing ability

Key KPIs

  • Qualified meetings booked
  • Lead-to-client conversion %
  • Monthly revenue closed
  • Follow-up consistency
  • Lead response time
  • Proposal conversion rate
  • Client quality and retention

Why Join Sqroot

  • Work closely with fast-growing D2C brands
  • High-growth learning environment
  • Exposure to performance marketing and ecommerce scaling
  • Opportunity to grow into senior business development and strategic roles
  • Performance-driven culture with strong growth opportunities

More Info

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About Company

Job ID: 148543145