Business Development Executive – IT Services & Software Sales

Company Overview

TechCompose is a growing technology company focused on delivering custom software solutions, staff augmentation services, and product-led offerings such as CRM. We work with businesses to solve operational and growth challenges through technology, while also building scalable product capabilities for new markets. Our current business focus is led by custom software and service engagements, with increasing emphasis on expanding our CRM and strengthening our presence across domestic and international markets. At TechCompose, we value ownership, speed, relationship-building, and disciplined execution in sales and delivery.

Role Summary

We are looking for a result-oriented Business Development Executive to drive growth for TechCompose across custom software development, staff augmentation, and product/SaaS offerings such as CRM. The role requires strong ownership of lead generation, qualification, outreach, proposal follow-up, client relationship building, and pipeline tracking through CRM. The ideal candidate should be comfortable handling both domestic and international prospects and should be able to work closely with internal technical and management teams to convert opportunities into revenue.

Key Responsibilities

● Generate and qualify leads for TechCompose's priority business areas: custom software solutions, staff augmentation, and CRM/product sales.

● Build focused target lists by industry, geography, company size, and use case instead of pursuing unqualified leads.

● Use tools such as CRM, Apollo, LinkedIn Sales Navigator, email tools, and AI-assisted personalization tools for prospecting and outreach.

●Drive outbound activity through cold email, LinkedIn, partnerships, networking, past client re-engagement, and other relevant channels.

● Schedule discovery calls, demos, and proposal discussions with prospects.

●Coordinate with technical and management teams for understanding requirements, solution discussion, effort alignment, and proposal movement.

●Maintain complete and accurate pipeline visibility in CRM, including lead source, stage, follow-up notes, proposal status, and closure probability.

●Re-activate dormant clients and mine existing accounts for repeat business, upsell, and cross-sell opportunities.

● Support domestic and international business development efforts and respond to priority prospects within the agreed turnaround time.

● Participate in daily/weekly sales reviews and share updates on leads, meetings, proposals, closures, issues, and support needed.

● Achieve a target revenue-to-cost ratio, with an expected benchmark of at least 5X annual revenue against fixed compensation, subject to business line, lead source, and ramp-up period.

Required Skills & Experience

● 2–5 years of experience in B2B sales/business development for IT services, software solutions, SaaS, or staff augmentation.

●Strong understanding of outbound sales, lead qualification, sales funnel management, and consultative selling. 

●Hands-on experience with CRM tools and prospecting platforms such as Apollo, LinkedIn Sales Navigator, and email outreach tools.

●Good communication and presentation skills with the ability to interact with both business stakeholders and technical teams.

●Ability to work with ownership, maintain follow-up discipline, and manage multiple opportunities simultaneously.

● Comfortable engaging with domestic and international clients across different time zones.

Preferred

● Prior experience in selling custom software development, web/app development, staff augmentation, or SaaS products.

● Exposure to sectors where TechCompose sees demand or strategic interest.

● Familiarity with proposal writing, basic requirement understanding, and consultative client discussions.

Success Metrics / KPIs

● Number of qualified leads added

● Meetings/demo calls scheduled

● Proposals sent

● Conversion ratio

● Revenue closed

● Dormant account reactivation

● CRM update discipline

● Response and follow-up turnaround time

● Contribution by business segment: custom solutions, staff augmentation, CRM

What We Offer

● Performance-linked incentives

● Access to approved sales and prospecting tools

● Exposure to domestic and international markets

● Opportunity to contribute directly to the growth of both service and product businesses