Business Development Executive (BDE)

Department: Sales & Business Development

Location: Saket, New Delhi (On-site)

Employment Type: Full-time

Experience Required: 1–4 Years (Agency experience mandatory)

1. Role Overview

We are looking for a result-oriented Business Development Executive to generate new business opportunities and drive client acquisition for our digital marketing services.

The role focuses specifically on selling:

Social Media Management Services

Paid Advertising Services (Meta Ads / Google Ads)

Content Shoot & Creative Production Services

The ideal candidate should have strong communication, relationship-building, and consultative sales skills with the ability to understand client business requirements and recommend suitable marketing solutions.

2. Key Responsibilities

Business Development & Lead Generation

Identify and generate new business opportunities through calls, networking, referrals, and outreach

Connect with business owners, founders, and decision-makers

Build and maintain a strong sales pipeline

Conduct discovery calls and understand client requirements

Service Pitching & Sales

Present and explain the company's digital marketing services including:

Social Media Management

Paid Advertising Services

Professional Content Shoot Services

Create customized proposals and pricing plans based on client requirements

Conduct online or offline meetings and sales presentations

Handle objections and negotiate commercial terms

Close deals and ensure smooth onboarding of clients

Client Relationship Management

Maintain strong relationships with prospects and existing clients

Coordinate with internal teams for service execution and onboarding

Ensure timely follow-up and communication with clients

Sales Reporting & Performance Tracking

Update CRM and sales reports regularly

Track lead status, follow-ups, and conversions

Achieve monthly revenue and closure targets

3. Services to Be Sold

The role will focus on the following service categories:

Social Media Management

Instagram Management

Facebook Page Management

LinkedIn Management

Content Planning & Posting

Paid Advertising Services

Meta Ads (Facebook & Instagram Ads)

Google Ads Campaign Management

Lead Generation Campaigns

Brand Awareness Campaigns

Content Production Services

Professional Content Shoot

Reels & Short-form Video Production

Product Shoots

Branding & Promotional Content

4. Required Skills & Competencies

Strong communication and negotiation skills

Confidence in client interaction and presentations

Understanding of social media and advertising services

Ability to handle sales targets and deadlines

Good follow-up and relationship management skills

Basic knowledge of CRM tools and reporting systems

5. Preferred Qualifications

Prior experience in digital marketing or media sales

Experience in B2B sales or agency environment

Understanding of branding, social media, and advertising trends

6. Key Performance Indicators (KPIs)

Monthly revenue achievement

Number of qualified leads generated

Client meetings conducted

Conversion ratio (lead to client)

Client retention and upselling contribution

7. Compensation Structure

Fixed Salary + Performance Incentives

Monthly and Quarterly Incentive Opportunities

Performance-based growth and promotion opportunities

8. Career Growth Path

Business Development Executive → Senior BDE → Business Development Manager → Sales Head

9. Why Join Us

Opportunity to work with fast-growing brands and businesses

High-growth learning environment

Attractive incentive structure

Career growth opportunities in digital marketing and business development