Business Development Associate

 PEPAGORA – The B2B Growth Engine

Job Description

Business Development Associate (BDA)

Sales Department | Entry to Mid-Level | Full-Time

Company

Pepagora (India) Pvt Ltd (pepagora.com)

Role

Business Development Associate – BDA

Department

Sales

Experience

0–2 Years

Qualification

Any Graduate / Final Year Student

Employment Type

Full-Time

Training Stipend

₹10,000 (Month 1 – Paid Training)

CTC (Post Training)

₹4–5 LPA + Incentives (₹2–6L+)

Annual Bonus

₹50,000 on 1-Year Completion

Growth Potential

Up to ₹7 LPA within 14 months

About Pepagora

Pepagora is India's leading B2B marketplace – The B2B Growth Engine – connecting buyers and sellers across industries. We are on a mission to digitize and accelerate B2B commerce and are rapidly expanding our Sales team across India.

Role Overview

As a Business Development Associate (BDA), you will be the face of Pepagora in your territory. You will be responsible for acquiring new B2B clients, building lasting relationships, and driving revenue growth. This is a high-energy, field-focused sales role with excellent earning potential and a structured growth path.

Key Responsibilities

•       Identify and prospect potential B2B clients through field visits, cold calling, and referrals.

•       Present and pitch Pepagora's products/services to decision-makers at target businesses.

•       Drive the complete sales cycle from lead generation to deal closure.

•       Meet and exceed monthly and quarterly sales targets and KPIs.

•       Build and maintain strong, long-term relationships with clients.

•       Collect market intelligence and report competitor activities.

•       Maintain accurate records of sales activities and client interactions in CRM tools.

•       Collaborate with the internal team for onboarding and post-sales support.

Eligibility & Requirements

•       Any Graduate or Final Year Student (any stream).

•       0–2 years of experience; freshers are encouraged to apply.

•       Strong verbal and written communication skills.

•       Passion for field sales and a target-driven mindset.

•       Ability to work independently and manage time effectively.

•       Basic proficiency in MS Office / smartphone applications.

•       Self-motivated, resilient, and eager to learn.

Training Program

All selected candidates undergo a structured 1-Month Training Program designed to equip them with the skills and knowledge needed to succeed:

Phase 1

Phase 2

Phase 3

6 Days

In-House Training

6 Days

Field Training

12 Days

Performance Assessment

Compensation & Benefits

•       Month 1 – Paid Training Stipend: ₹10,000

•       From Month 2 – Fixed CTC: ₹4–5 LPA

•       Performance Incentives: ₹2L – ₹6L+ per annum

•       1-Year Completion Bonus: ₹50,000

•       Performance-based growth up to ₹7 LPA within 14 months

•       Structured career progression within the sales and business development track

Career Growth Path

Pepagora believes in promoting from within. High-performing BDAs can expect rapid growth into Senior BDA, Team Lead, and Sales Manager roles. Your performance in the first 14 months directly determines your compensation trajectory.

*Conditions apply. Incentives and bonuses are subject to performance criteria.

 pepagora.com | The B2B Growth Engine™