Brand Strategist
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Brand Strategist
Experience: 3+ Years
Work Mode: Hybrid
Employment Type: Full-time
About the Role
We are looking for a Brand Strategist who can develop strong brand positioning, communication strategies and campaigns that help businesses stand out and grow.
Key Responsibilities
* Develop brand strategy, positioning and communication frameworks.
* Plan and execute brand and product launch campaigns.
* Conduct market, competitor and audience research.
* Develop campaign concepts, messaging and creative direction.
* Define brand tone, personality and key communication pillars.
* Work closely with creative, content and marketing teams.
* Translate business objectives into clear marketing and brand strategies.
* Monitor campaign performance and identify opportunities for improvement.
* Ensure consistency of brand communication across all touchpoints.
Requirements
* 3+ years of experience in brand strategy/marketing.
* Strong experience in launch campaigns.
* Excellent understanding of positioning, consumer behaviour and communication.
* Strong strategic and creative thinking.
* Ability to convert insights into actionable campaigns.
* Excellent presentation and communication skills.
* Agency, startup or fast-growing company experience is preferred.
Ideal Candidate: Someone who can understand a business deeply, find its core positioning, and turn it into a compelling brand story and campaign.
Job ID: 152707705
Skills:
Cloud Engineering, Quantitative Aptitude, Information Technology Services Market, Online Marketing Concepts, Software, Ai, Sales Enablement, Brand Strategy
Skills:
Linkedin, creative ideation, Instagram, campaign strategy, Youtube, audience insights, social media campaigns, facebook, Brand Positioning, Content Strategy
Skills:
consumer behaviour , Marketing Strategy, Storytelling, cultural trends, creative strategy, Presentation Skills, Advertising, data insights, Brand Strategy
Skills:
social media strategy , Outlook, Excel, Brand Strategy, Account Management, Content Creation, Digital Marketing, Powerpoint, Word, Content Strategy, visual aesthetics, Microsoft Office Suite
Skills:
Market Research, Strategic Planning, Traditional Marketing, Brand Strategy
