Job Description – Brand Solutions Lead
Location: Mumbai (Lower Parel)
Department: Brand Solutions
Employment Type: Full-time
About the Role
We are looking for a Brand Solutions Lead who can transform client briefs into innovative, insight-driven marketing solutions. This role requires a strategic thinker with strong creative instincts, the ability to lead cross-functional teams, and experience developing integrated campaigns that drive business results.
Key Responsibilities
- Lead the development of integrated brand solutions across digital, social, influencer, content, media, and experiential platforms.
- Interpret client briefs and translate them into compelling strategic and creative solutions.
- Collaborate with Creative, Strategy, Media, Influencer Marketing, Client Servicing, and Production teams to build winning proposals and pitches.
- Develop campaign concepts, communication strategies, and presentation decks for new business and existing clients.
- Present ideas and recommendations confidently to internal stakeholders and clients.
- Identify market trends, consumer insights, and competitive opportunities to strengthen brand strategies.
- Ensure solutions align with client objectives, budgets, timelines, and business goals.
- Mentor and guide junior team members while fostering collaboration across departments.
- Drive innovation by exploring emerging platforms, technologies, and consumer behavior trends.
- Support business growth by contributing to pitches, proposals, and strategic initiatives.
Requirements
- 5–8 years of experience in Brand Solutions, Strategy, Integrated Marketing, or a similar role within a digital, advertising, or creative agency.
- Strong experience in developing integrated marketing campaigns and strategic presentations.
- Excellent understanding of digital marketing, social media, influencer marketing, content, and media planning.
- Proven experience working on client pitches and business proposals.
- Strong analytical, conceptual, and problem-solving skills.
- Excellent communication, presentation, and stakeholder management abilities.
- Ability to manage multiple projects in a fast-paced agency environment.
Preferred Skills
- Experience working across FMCG, Automotive, BFSI, Lifestyle, or Consumer brands.
- Strong storytelling and presentation-building skills.
- Proficiency in PowerPoint, Google Slides, and presentation design.
- Knowledge of consumer research and market analysis.
- Experience mentoring and leading cross-functional teams.
