Role : Influencer Marketing (Brand Solutions) - WORD
Experience : 2 - 4 years
Location: Mumbai
We're looking for a Brand Solutions Expert to join our Client Servicing team. This position requires a great personality, strong organizational skills, and a relentless passion for all things Social Media.
Responsibilities:
- Plan and deliver influencer campaigns, including paid amplification and measurement strategy across all leading platforms.
- Provide input and craft quality proposals, presentations, pitches, or reports.
- Build and execute business plans to grow the Creator community.
- Identify upcoming influencers and maintain excellent work.
- Relationships with bloggers and influencers to publish content and maximize campaign exposure.
- Assist in delivering proposals, activity plans, and projects according to the client's requirements.
- Take ownership of the execution and management of daily activities.
- Manage post-campaign evaluation, highlighting strengths and identifying opportunities to improve future campaigns.
- Keep abreast of FTC guidelines, emerging partners, innovations, talent, platforms, and tools while maintaining program compliance and providing recommendations.
- Clearly understand ROI and measurement tools surrounding influencers (both to identify and evaluate).
- Proactively contribute to the development and updating of case studies and other credentials
Job Requirements:
- 2-4 yrs experience managing influencer programming across multiple channels, within a media buying, advertising, communications, marketing or Public relations environment.
- Deep understanding of paid social targeting, execution, and measurement.
- Strong analytical skills with the ability to distill, synthesize and draw conclusions from multiple data points and a passion for the influencer universe on all social channels.
- Proficient with Microsoft Word, Excel, and Powerpoint.
- Bachelor's degree in Marketing. Proven track record in outreach campaign strategies.
- In-depth knowledge of the social media marketing industry.
What we are looking for:
- Problem-solving attitude. Delivering creative content solutions to help brands with maximum outreach against their investment.
- Ability to work with cross-functional teams. Effectively meet client commitments by working with teams across organization-social media, legal, and finance.
- Relationship Management skills – Ability to plan, schedule, and effectively deliver as per commitments to each client. Ability to scale brand/agency partnerships earn a year.
- People person – Patiently understand different perspectives and build strong relationships across the board.
- Excellent written and oral communication skills – You have clarity in what you communicate, whether over email or phone or in person.
- Self-Motivated – Ability to work in high-pressure environments and maturity to understand the business needs at all points.
- Excited to join a fast-growing, passionate team at a company that is a rising star in the tech world.
