Brand Marketing Specialist

A Word Before We Start

Words sell more than features ever will.

The product page that converts isn't the one with the longest spec list. It's the one that makes the customer feel something — about themselves, about their day, about how they want to live. That's not copywriting. That's brand-building, one sentence at a time.

NOOE has won a Red Dot Design Award, been stocked at Harrods in London, and appeared on Shark Tank India. The product is exceptional. Now we need someone to make sure every word about it lives up to the work.

NOOE

NOOE is a modern emotive-design brand that produces desk accessories, stationery & everyday carry products. Our products reflect our beliefs of meticulous design, functional luxury & sustainability.

Website — www.nooe.co | Instagram — @reservenooe

About This Role

This is a writing-led role. Not a marketing-generalist role.

You will own NOOE's brand voice across every written touchpoint — product pages, newsletters, campaign launches, email sequences. The role demands a distinctive voice and a strong eye for what premium looks like in copy.

We don't want template writers. We don't want SEO content people. We want someone whose own writing has a point of view — someone who reads great brand newsletters and dissects what makes them work.

What You'll Own

Campaign communications — launch copy, email sequences, brand storytelling

Newsletter writing — editorial direction and weekly send

Product page copy — every PDP, every launch

Brand voice consistency across the team

What We're Looking For

3+ years writing for premium consumer or lifestyle brands

Distinctive voice — your application itself will be the proof

Newsletter and longform writing samples ready to share

You read good brand writing for fun, not just work

NOT a fit: B2B/SaaS-only background, generic SEO content, listicles

Delhi/NCR based

How We'll Measure Success

Newsletter open and click-through rates

Product page conversion impact

Brand voice consistency across channels

Output velocity — quality at pace

Culture

We don't have a ton of VC money to burn. We're not trying to be a unicorn. If you work with us, we will need you to dream big but work small every day. You will join a winning team, not a family.

You will be part of a design-driven mission to build an incredible global brand from India. As founders, we will patiently nurture your progress, lend you support so you can do your best work, and hear you with open ears when things are not going well.

How to Apply

You don't need a resume to apply. Fill the 10-min application below — we will ask about your writing approach and want to see samples, so have those ready. We read every application personally and there are only 3 stages:

Fill up the online application (link below)

If shortlisted, a short 20-min call to understand your voice

Final stage: a writing brief — so we both see how you write

Apply here: https://nooe.typeform.com/to/XIzp7VLc

NOOE · www.nooe.co · @reservenooe