Brand Marketing (Offline)

Job Title - Brand Marketing (Offline)

Experience - 3-5 years

Location: Andheri Marol, Mumbai (Onsite)

Role Summary

This role supports brand building across content, campaigns, PR, events, and partnerships. The focus is on execution, coordination, and follow-through. The job needs someone who can manage multiple workstreams, keep timelines tight, and ensure brand consistency across touchpoints.

Key Responsibilities

Brand Led Initiatives and PR Support

• Support PR activities including award entries, brand stories, and media requirements

• Assist in drafting inputs, collating data, and coordinating with PR agencies

• Track submissions, timelines, and outcomes for awards and PR initiatives

• Support founder and leadership communication when required

Brand Events and Activations

• Support planning and execution of brand events, exhibitions, and activations

• Coordinate with vendors, designers, and operations teams for on ground execution

• Manage event collaterals, branding requirements, and logistics support

• Assist in post event reporting and internal sharing

Content Marketing and Campaign Management

• Support content planning for brand and campaign calendars

• Research and assist with campaign concepts, messaging, and formats

• Coordinate with design, social, performance, and internal teams to ensure timely rollout

• Ensure all content aligns with brand tone, visual identity, and campaign objectives

Partnerships, Alliances, and Collaborations

• Support brand collaborations and partnerships from planning to execution

• Coordinate deliverables such as creatives, communication, and timelines

• Track commitments from internal and external stakeholders

• Ensure brand representation is consistent across partner platforms

Internal and External Liaison

• Act as a coordination point between internal teams, agencies, vendors, and partners

• Share clear briefs, references, and feedback to ensure accurate execution

• Track deliverables and follow up to close tasks on time

• Maintain basic documentation and status updates for ongoing work

Skills and Expectations

• Strong coordination and follow-up skills

• Clear written and verbal communication

• Ability to handle multiple projects at once without losing detail

• Good understanding of branding, content, and marketing basics

• Comfortable working with cross-functional teams and external agencies