Position: Brand Intern
Company: Deconstruct
Location: Bangalore (Work from Office)
Duration: 3 Months Internship
Education: Bachelor's / master's degree in marketing, Business, or related field (Preferred: Tier 1 / Tier 2 colleges)
About Deconstruct
Deconstruct is a science-backed skincare brand focused on ingredient transparency and effective formulations. We aim to simplify skincare for consumers through education, innovation, and community-led marketing.
Role Overview
We are looking for a creative and strategic Brand Intern who is passionate about marketing and the beauty/skincare industry. You will work closely with the brand team on brand strategy, influencer marketing, and campaign execution, gaining hands-on exposure to
building a fast-growing digital-first skincare brand.
Key Responsibilities
Brand Strategy & Positioning
- Support brand positioning and strategic brand initiatives.
- Assist in analyzing consumer behavior, market trends, and brand perception.
Influencer & Campaign Execution
- Assist in planning and executing influencer marketing and digital campaigns.
- Coordinate with cross-functional teams to maintain consistent brand communication.
Market Research & Insights
- Conduct competitor and consumer research to identify growth opportunities.
- Prepare presentations and summaries on brand insights.
Performance Tracking
- Monitor campaign performance metrics such as reach, engagement, and conversions.
- Support data-driven marketing decisions.
Key Requirements
- Strong interest in brand strategy, digital marketing, and influencer marketing.
- Good understanding of social media platforms and content trends.
- Hands-on experience using AI tools for research and brand analytics is preferred.
- Working knowledge of performance marketing.
- Strong analytical and problem-solving skills.
- Ability to manage multiple projects in a fast-paced environment.
- Participation in inter-college competitions, case study challenges, or marketing events is a plus.
Why Join Us
- Hands-on experience in building a D2C skincare brand.
- Opportunity to work closely with the brand and growth team.
- Exposure to influencer marketing, brand campaigns, and consumer insights.
