Brand Manager

Roles & Responsibilities

Own and evolve cohesive 360 brand communication across social, packaging, and all commercial touchpoints

Conceptualize and lead culturally relevant, social-first brand campaigns

Manage a team and partner with designers, creators, and cross-functional teams to deliver cohesive, high-quality communication

Shape how the brand is positioned and perceived across consumer touchpoints

Translate consumer insights into clear, differentiated, trust-led brand narratives

Skills & Experience

45 years of experience in D2C / beauty brands or brand/creative agencies

Understanding of brand positioning & principles, and consumer psychology

Proven experience leading integrated brand campaigns end-to-end

Exposure to packaging communication and commercial content development

Strong creative judgment with attention to consistency and quality

Ability to lead a team and operate independently in high-growth, fast-moving environments

Education

Bachelor's degree in Marketing, Business, Communications, or related field

MBA or postgraduate qualification in Marketing preferred but not mandatory