Brand Manager- Oncology /Respiratory/ Vaccine

We are hiring a Brand Manager (Equivalent to GPM) for a Global Pharmaceutical MNC to drive strategic marketing initiatives and optimize brand performance in the Oncology, Vaccines, General Medicines, and Respiratory divisions. This is a mid-managerial role requiring strong brand management, market insights, and cross-functional collaboration to enhance brand positioning and market share.

Key Responsibilities:

1. Brand Strategy & Execution

✅ Develop and implement product strategies to achieve brand objectives.

✅ Drive brand marketing plans and quarterly action plans to enhance brand performance.

✅ Design and execute innovative, data-driven marketing campaigns aligned with global strategies.

✅ Ensure seamless integration of multichannel marketing with the right marketing mix.

2. Market Growth & Customer Engagement

✅ Take full responsibility for market share growth and brand/category performance.

✅ Leverage customer insights to shape effective marketing strategies.

✅ Analyze business data and market trends to optimize customer engagement.

✅ Collaborate with internal & external stakeholders, including global teams & third-party partners, to implement localized strategies.

3. Sales & Cross-Functional Collaboration

✅ Provide tactical marketing support to the sales team, including training, promotional materials, and campaign execution.

✅ Partner with cross-functional teams to maximize brand value.

✅ Ensure compliance with marketing best practices and promotional codes.

Why You

Basic Qualifications:

✔ MBA in Marketing from a Tier-1 institute.

✔ 4-10 years of experience in pharmaceutical marketing (Mass Therapy experience preferred).

✔ Proven expertise in brand strategy, product lifecycle management, and market expansion.

Preferred Qualifications:

✔ Experience in Multichannel Marketing & Digital Campaigns.

✔ Hands-on experience in pharmaceutical sales (preferred).

✔ Strong skills in market research, data analytics, and strategic storytelling.