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Brand Manager
Job Description
We're Hiring – Brand Manager
Location: Chennai
Experience: 3–5 Years
Advertising Agency Experience – Mandatory
We are looking for a Brand Manager who can independently manage client brands, develop marketing strategies, lead campaigns, and coordinate creative and digital teams
Roles & Responsibilities- Understand the client's business, objectives, target audience, competitors, and market.
- Develop brand and marketing strategies based on business goals.
- Plan and execute integrated campaigns across Digital, Social Media, Meta Ads, Google Ads, ATL, BTL, Print, Outdoor, and other relevant channels.
- Develop campaign concepts, communication strategies, and creative briefs.
- Guide and coordinate design, content, social media, performance marketing, video, and other teams.
- Work with digital/performance teams to ensure Meta and Google Ads campaigns are aligned with the overall marketing strategy.
- Review creatives, content, ad communication, and campaign execution before client presentation.
- Present strategies, campaigns, and creative concepts to clients.
- Manage client communication, feedback, approvals, revisions, and timelines.
- Coordinate campaigns from strategy to execution and ensure timely delivery.
- Monitor campaign performance and work with relevant teams to improve results.
- Conduct competitor and market research to identify new opportunities.
- Ensure consistent brand communication across all online and offline platforms.
- Manage multiple clients and projects in a fast-paced agency environment.
- 3–5 years of experience in an Advertising / Creative / Branding Agency – Mandatory.
- Strong experience in brand strategy, campaign planning, and client management.
- Good understanding of Meta Ads, Google Ads, Social Media, Digital Marketing, ATL, BTL, Print, and Outdoor campaigns.
- Ability to lead and coordinate multidisciplinary teams.
- Strong communication, presentation, strategic thinking, and problem-solving skills.
- Ability to convert client business objectives into clear marketing strategies and campaigns.
- Experience handling multiple clients and projects simultaneously.
Key Requirement: Strong advertising agency experience with hands-on exposure to both brand strategy and integrated digital + offline campaigns.
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