Brand Manager

 JOB RESPONSIBILITIES

• Support evaluation of brand positioning, consumer insights, and market dynamics to inform marketing decisions.
• Contribute to defining performance benchmarks, pricing inputs, and sales planning assumptions.
• Ensure brand coherence across campaigns, digital platforms, and consumer touchpoints.
• Monitor and analyze campaign effectiveness; track ROI and key business KPIs across channels.
• Assess competitive landscape and marketplace trends to identify growth opportunities and risks.
• Drive execution of marketing initiatives in collaboration with cross-functional teams.
• Contribute to new product initiatives and portfolio growth strategies.
• Partner with internal and external stakeholders to deliver business objectives.

JOB REQUIREMENTS

• MBA in Marketing/Management or related field.
• 3-5 years post-MBA experience in brand marketing, FMCG, beauty, or D2C environments.
• Strong commercial acumen with ability to interpret performance metrics.
• Ability to combine strategic thinking with disciplined execution.
• Demonstrated experience managing stakeholders and driving outcomes.
• Exposure to digital and performance-led marketing ecosystems.

DESIRED PROFILE

• Strong communication and presentation skills.
• Analytical, insight-driven thinker with creative judgment.
• Proactive decision-maker with high ownership mindset.
• Structured and comfortable operating in dynamic environments.
• Bias for action with attention to detail.