Brand Manager – D2C BrandLocation: Mumbai | Full-time
We're building a new-age D2C consumer health & wellness brand and are looking for a Brand Manager who can own the brand end-to-end — from positioning and launches to campaigns and growth.
What you'll do
- Own brand strategy, positioning & communication
- Drive new product launches and GTM
- Work closely with creative, performance & influencer teams
- Build campaigns across D2C, marketplaces & social
- Track consumer insights, competition and brand performance
- Ensure consistent brand identity across every touchpoint
Who we're looking for
- 2–5 years of experience in D2C/FMCG/consumer brands
- Strong understanding of digital-first brands and consumers
- High ownership with strong creative + commercial thinking
- Experience in health, wellness, beauty or nutrition is a plus
This role is for one of our clients, a well-funded D2C startup.