Brand Development Executive Salon
primum talent group- Posted 18 hours ago
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Job Description
CTC: Up to 35,000/month
Job Location: Ahmedabad, Gujarat
Experience: 0–2 Years
Employment Type: Full-time
About the Role
Our client is looking for a Brand Development Executive – Salon who can translate salon brand positioning and strategy into strong, practical visual systems and market-facing collaterals.
The role sits at the intersection of brand strategy, design, sales, education, and field execution, ensuring that every salon-facing touchpoint makes the brand easier to understand, present, recommend, and sell.
Key Responsibilities
Translate salon brand positioning, product architecture, treatment protocols, and campaign strategy into clear creative and collateral briefs.
Develop and coordinate salon-facing assets such as menus, consultation tools, diagnosis aids, treatment cards, product guides, protocol books, posters, displays, launch kits, training aids, and event materials.
Work with designers, copywriters, trainers, product teams, sales teams, printers, fabricators, and vendors to take assets from brief to production.
Ensure visual consistency, hierarchy, terminology, claims, and product accuracy across all salon collaterals.
Create modular toolkits for different salon formats, concern categories, launch priorities, and levels of investment.
Visit salons and gather structured feedback on whether materials are understandable, usable, visible, and supportive of consultation and conversion.
Audit existing materials, identify gaps or duplication, and recommend simplification or redesign.
Maintain master files, version control, quantities, print specifications, vendor details, and rollout trackers.
Support salon launches, trade shows, workshops, education events, and visibility programmes with appropriate brand assets.
Required Skills & Qualifications
0–2 years of experience in brand development, trade marketing, retail marketing, visual merchandising, sales enablement, or creative project management.
Ability to understand strategy and convert it into a clear brief and practical market-facing tool.
Strong visual judgment, written communication, attention to detail, and cross-functional coordination.
Good understanding of print, production, dimensions, materials, finishing, and vendor workflows.
Comfortable reviewing copy, claims, layouts, prototypes, proofs, and final production output.
Strong project management skills with disciplined tracking and timely follow-through.
Good to Have
Experience in professional beauty, salons, cosmetics, FMCG, retail, luxury, or B2B2C brand environments.
Understanding of stylist/beautician education, consultation journeys, treatment menus, and in-salon conversion.
Working knowledge of Adobe, Figma, Canva, or visual merchandising tools for review and minor adaptations.
Why Consider This Opportunity
Opportunity to work with a growing Indian beauty and personal care brand.
Meaningful ownership with visibility from idea to market execution.
Cross-functional exposure across marketing, design, product, R&D, sales, education, and leadership.
Opportunity to build strong category expertise while contributing to a distinctive, performance-led brand.
