Brand Designer (India)
The mission
:As a Brand Designer, you will be the creative engine behind our visual identity, with a heavy focus on Web Design, Digital Campaigns, and Creative Brand Assets. Working closely with the Lead Brand Designer, you will translate complex logistics and e-commerce narratives into high-converting landing pages, bespoke illustrations, and premium physical brand touchpoints. We are looking for a designer who balances a digital-first mindset with the artistic ability to create custom icons and brand swag that stands out in the B2B tech space
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The Ro
- leWeb & Landing Page Design: Lead the visual design of high-converting landing pages and website updates, ensuring a seamless, premium user experience that drives lead generatio
- n.Illustration Skills: Proven ability to create custom vector illustrations or technical diagrams that simplify abstract technology concepts
- ..Campaign & Social Creative: Design high-performing visual assets for paid advertising, social media, and digital marketing campaign
- s.Swag & Physical Branding: Conceptualize and design premium brand merchandise, event collateral, and swag that reinforces Stord's brand presence at trade shows and internall
- y.Web Development Collaboration: Partner closely with front-end developers to ensure pixel-perfect implementation of web designs and perform quality assurance (QA) on final digital product
- s.Asset Management: Maintain and expand our Figma-based design system and digital asset library to ensure the global team has access to the latest brand template
- s.Performance Optimization: Use data-driven insights (e.g., A/B test results, engagement rates) to iterate on designs and improve digital conversio
n.
Most Import
- ant3+ years of experience in Visual Design and Web Design, preferably in B2B, e-commerce, SaaS, or technology industri
- es.Exceptional visual design and artistic communication skills with a strong portfolio showcasing digital marketing campaigns and brand applicati
- on.Mastery proficiency in Figma (for collaboration/design systems) and the Adobe Creative Suite (Illustrator, Photoshop, InDesig
- n).Strong ability to quickly grasp and visually translate complex, abstract industry concepts into clear, intuitive graphics and compelling campaign image
- ry.Deep understanding of design principles for digital media, including typography, color theory, grid systems, and image compositi
- on.Proven ability to work independently, take ownership, and drive marketing projects from initial brief through producti
- on.Highly organized and detail-oriented, with the ability to manage multiple simultaneous campaign deadlin
- es.Self-motivated and hardworking, with a strong sense of accountability and dedication to visual excellen
ce.
Nice to
- HaveExperience using Jira to track creative requests and manage design workflows. Experience with After Effects or Lottie to add delight through web animations or social video cont
- ent.Expert knowledge of preparing files for physical production (screen printing, large-format event signage, et
c.).
Personal T
- raitsProduct-Minded You don't just build; you provide input on product strategy and customer-focused innova
- tion.Bias Towards Action You take high levels of ownership, thrive in ambiguity, and focus on delivering quality code at a high throug
- hput.Eternal Optimist You view complex supply chain challenges as opportunities for creative problem-solving rather than roadbl
- ocks.Collaborative and Candid You value transparency, participate actively in code reviews, and thrive in a remote-first engineering cul
- ture.Lifelong Learner A commitment to learning and iterating while staying current with a diverse and evolving technology s
tack.
