Tilfi is a design and craft-led luxury brand that produces handcrafted textiles, apparel and art of exceptional quality and craftsmanship.
We are looking for a Brand Communications Lead (Visual Design) who will be responsible for managing and implementing brand and visual communication strategies for Tilfi. They will work to achieve a cohesive visual identity for the brand and lead communications to achieve the brand's creative and business objectives.
Key Responsibilities
- Lead a team of in-house specialists (graphic design, copywriting and image/video production) as well as external creatives to create quality, clutter-breaking content for the brand
- Develop and implement effective communication strategies that align with the brand's goals and objectives
- Manage content creation and delivery for the organisation's website, email communication, social media platforms, and other brand touch points
- Manage creation of on-brand marketing and brand identity materials including lookbooks, packaging designs, ad-creatives, and other promotional material
- Build and deliver communication strategies for customer engagement and experience (both online and offline)
- Develop and coordinate budgets for communication campaigns and events
- Conceptualize and execute artistic/creative external collaborations for the brand
Additional Responsibilities (Good to have)
- Coordinate and manage events and marketing activations, such as product launches or press/influence events
Required Skills and Qualifications
- Bachelors or Masters Degree in Design or an artistic field.
- At least 5+ years of experience in design and communications, with a proven track record of success.
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders.
- Strong Graphic and Visual Design skills.
- Experience in creating brand and/or fashion campaigns.
- Interest in writing and editing, with the ability to manage a copywriting team.
- Knowledge of digital marketing and social media platforms.
If you are passionate about communication and have a track record of success in visual and brand communications, this could be the perfect job for you.
PS: This is not a remote position, this is an in-office role.
If this role speaks to you, please write a brief cover letter telling us what draws you to Tilfi and this position, and send it to [Confidential Information]. We'd love to understand how you see yourself contributing to our journey. (Please refrain from using AI tools when writing this letter — we value sincerity, individuality, and a sense of voice.)
