We are looking for a Brand Associate who can think creatively, execute decisively, and own campaigns end-to-end. This role blends viral campaign ideation, partnerships and outreach, strong copywriting, and data-backed execution to drive growth for Internshala's Internships and Fresher Jobs segments.
Key Responsibilities
- Campaign Ideation: Conceptualise and design high-impact, viral Top-of-Funnel (ToFu) campaigns that drive awareness and discovery at scale.
- Partnerships & Outreach: Identify, pitch, and execute strategic partnerships and collaborations with brands, communities, platforms, and creators.
- End-to-End Execution: Own campaign execution across on-product, email, push notifications, WhatsApp, and social media, from brief to launch.
- Creative Copywriting: Craft compelling campaign narratives and copy across marketing and product touchpoints.
- Cross-Functional Collaboration: Work closely with design, product, data, performance, influencer, and social teams to take campaigns live seamlessly.
- Performance Tracking: Monitor campaign performance, derive insights, and optimise for impact through data-driven decisions.
- Market & Audience Insights: Track industry trends, competitor activity, and audience behaviour to inform campaign strategy.
About Company: Internshala is a dot com business with the heart of dot org. Our platform aims to augment individuals professional growth by helping freshers and experienced job seekers find employment opportunities, skill up, create a network, and build a meaningful career.
Our ed-tech platform, Internshala Trainings [https://trainings.internshala.com] offers short-term certification courses to help students, professionals, and job seekers upskill. We also offer beginner-friendly placement guarantee courses that come with industry-recognized certifications and a job guarantee.
